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About the Role
We are seeking a Strategic Agency Sales professional to join our Japanese advertising business team, focusing on major advertising agencies. This role is crucial for driving revenue growth and contributing to the company's sustained success. You will collaborate with agencies to support their accounts, take responsibility for sales targets, and independently structure your work. This position offers opportunities to engage with diverse brands and tackle various advertising strategies, with a supportive team environment for continuous learning and new challenges.
Responsibilities
- Maximize sales of SmartNews Ads through optimizing advertising effectiveness.
- Propose and support ad operations optimization for advertisers and agencies, including analyzing delivery data and identifying improvement opportunities, and supporting agencies in adopting ad products.
- Build relationships with clients and agencies, and create opportunities for proposals with practical agency staff.
- Propose KPI designs that maximize advertising effectiveness, including suggesting KPI designs and measurement methods tailored to agency challenges, and proposing planning and ad operation strategies aligned with KPIs.
- Secure additional budget based on ad performance improvements by gaining share from other media within existing digital marketing budgets, proposing increased budgets, and maintaining accounts by improving churn rates.
- Utilize internal AI tools to streamline sales activities such as data analysis, proposal creation, account management, and promote data-driven improvements.
Requirements
- Communication skills to engage in appropriate discussions with agency account managers.
- Ability to propose and present using SmartNews data, including user insights.
- Build relationships with agencies, including weekly meetings.
- Develop and execute action plans based on sales targets.
- Create new case studies from managed accounts and promote their adoption within agencies.
- Propose solutions for client business challenges.
- Ability to work at the Tokyo office at least 3 days a week.
Skills
- Digital advertising sales or operations experience (Google/Meta/LINE/Yahoo!, etc.) for over 3 years.
- Ownership and proactive action towards achieving goals.
- Deep understanding of advertising agency business and the flow of digital advertising transactions.
- Logical thinking ability.
- Problem-solving ability.
- Impact thinking.
Location
- Tokyo
Work Type
- Hybrid
Experience Level
- 3+ years of digital advertising sales or operations experience
Benefits
- Annual health check-ups.
- Coverage under all legally required medical and social insurance in Japan.
About the Company
- Founded on June 15, 2012, SmartNews, Inc. aims to deliver high-quality information to those who need it worldwide. We develop the news app 'SmartNews' in Japan and the US, boasting one of the largest user bases for a news app in Japan. Since late 2023, we launched our first subscription service, 'SmartNews+', and with our subsidiary SlowNews, we are dedicated to delivering excellent journalism and diverse content to as many users as possible. By continuously analyzing vast amounts of global information with our algorithms and leveraging strong partnerships with over 3,000 domestic and international media partners, we provide high-quality information effectively through a comfortable interface optimized for smart devices. We are headquartered in Tokyo, Osaka (Kansai Office), Palo Alto, New York, and Singapore. We invite those who wish to join us as a global startup and achieve our mission to apply.