Freelance Art Director at We Are Social | NY, US | Rezi

Freelance Art Director at We Are Social

Freelance Art Director

We Are Social · NY, US

1 months ago

Freelance Art Director

We Are Social · NY, US

a month ago
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About the Role

We are seeking a highly creative and experienced Art Director to lead conceptualization and design efforts. This role involves developing innovative ideas, mentoring junior creatives, and integrating advanced AI tools into the creative process to deliver exceptional work for clients and agency new business.

Responsibilities

  • Concept and create strong, compelling ideas that resonate with target audiences.
  • Design for clients and agency new business efforts, working within brand guidelines while pushing for design excellence.
  • Develop creative concepts that align with strategic client objectives, ensuring all visual output maintains the highest agency standards from ideation to final delivery.
  • Present and defend art direction to internal leadership and external clients, effectively decoding feedback into actionable creative tasks for the broader team.
  • Navigate complex project constraints, including tight deadlines and evolving budgets by finding innovative solutions that preserve the integrity of the original vision.
  • Manage multiple concurrent projects of varying complexity with precision and adaptability under pressure.
  • Act as a primary mentor for junior and mid-level creatives, providing constructive feedback and fostering a culture of high-performance and continuous visual improvement.
  • Implement advanced AI tools to supercharge the creative lifecycle, from generating comprehensive visual identities to rapid video asset creation.
  • Infuse generative AI into client pitches and prototypes to create hyper-realistic product shots and fully realized campaign mockups that win new business.
  • Proactively research emerging AI trends and tools, leading the team in ethical discussions and establishing best practices for AI usage within the creative department.
  • Ideate and build effective stories that match the quality of each social platform.
  • Design visually engaging presentations, create mockups & do light retouching as needed that help sell creative ideas to top clients in the industry.
  • Work collaboratively with a large team of creatives from ideation to execution to help to ensure ideas are created and brought to life.

Requirements

  • 6+ years of experience in art direction within a fast-paced agency environment.
  • Portfolio demonstrating sophisticated creative thinking, nuanced typography, and expert-level composition across digital and traditional media.
  • Experience presenting and working directly with clients.
  • Comfortable working in a fast paced environment, and managing multiple projects at once.
  • Deep familiarity with ethical AI frameworks and the legalities of AI-generated content in a commercial setting.
  • Excellent attention to detail.

Skills

  • Adobe Design suite
  • After Effects
  • Premiere
  • AI tools
  • Generative AI
  • Storytelling
  • Communication
  • Presentation design
  • Mockup creation
  • Retouching

Experience Level

  • 6+ years of experience