Marketing Strategist at Natixis Investment Managers | Boston, MA, US | Rezi

Marketing Strategist at Natixis Investment Managers

Marketing Strategist

Natixis Investment Managers · Boston, MA, US

1 months ago

Marketing Strategist

Natixis Investment Managers · Boston, MA, US

a month ago
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About the Role

This role is responsible for marketing efforts to support Partner Firm initiatives, leading through collaboration and applying marketing acuity and industry knowledge to drive campaigns and key initiatives forward. The ideal candidate has a digital-first approach with a strong emphasis on metrics analysis.

Responsibilities

  • Lead end-to-end efforts, strategic and tactical, on marketing campaigns and initiatives for partner firms, including acting as the strategic marketing lead on product launches, customized materials, events, and communications.
  • Work closely with the Financial Institutions Group, sales team, and other internal and external partners on partner-specific initiatives with a keen eye toward commercial opportunity and driving growth and retention.
  • Liaise with relevant partner firm contacts to share ideas, provide resources, handle material reviews, and build on the overall partnership.
  • Provide creative and thoughtful plans for elevating brand and product offering awareness and visibility, owning and managing multi-channel execution including digital journeys, events, and custom content.
  • Run tactical execution on campaigns around priority asset classes and product lines, involving campaign strategy, tactical execution, and collaboration across teams and business lines.
  • Represent Natixis marketing in partnership meetings and client events, identifying ideas to differentiate the Natixis brand, offering, and drive sales and retention efforts.

Requirements

  • Minimum of 7 years of relevant marketing experience required.
  • Financial services marketing experience, or experience in a similarly regulated industry, preferred.
  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  • Strong attention to detail and demonstrated project management skills.
  • Strong written and verbal communication skills; presentation experience is a plus.
  • Proven ability to build relationships and collaborate effectively across the organization.
  • Demonstrated initiative, accountability, and ownership of assigned projects.
  • Ability to clearly articulate marketing plans, project progress, and recommendations to key stakeholders, and facilitate productive meetings and discussions.
  • Experience developing creative briefs and integrated marketing campaign plans.
  • Proactive, solution-oriented, and results-driven mindset.
  • Ability to manage multiple priorities and projects in a fast-paced environment.
  • Positive team player with a collaborative "one-team" approach.
  • Digital-first mindset with a collaborative approach to marketing execution.
  • Experience implementing, measuring, and analyzing marketing performance metrics to assess and communicate campaign effectiveness.
  • Ability to work effectively with internal and external partners, including Editorial, Design, Marketing Operations, Sales, and Compliance.
  • Industry designations or credentials (e.g., CFA, CAIA) or FINRA licenses (e.g., SIE, Series 6, Series 7) will be viewed favorably.

Skills

  • Marketing acuity
  • Industry knowledge
  • Digital-first approach
  • Metrics analysis
  • Project management
  • Written communication
  • Verbal communication
  • Presentation
  • Relationship building
  • Collaboration
  • Initiative
  • Accountability
  • Ownership
  • Stakeholder communication
  • Meeting facilitation
  • Creative brief development
  • Integrated marketing campaign planning
  • Solution-oriented
  • Results-driven
  • Multi-priority management
  • Team player
  • Marketing performance measurement
  • Marketing performance analysis

Location

  • Boston (Back Bay)

Work Type

  • Hybrid

Experience Level

  • Minimum of 7 years of relevant marketing experience

Education Level

  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred

Salary/Compensations

  • $97,000 - $206,000

Benefits

  • Comprehensive medical, dental and vision insurance
  • Paid time off
  • 401k plan
  • Tuition reimbursement
  • Student loan repayment program
  • Wellness benefits
  • Volunteer programs

About the Company

  • We put the best interests of our clients, employees, communities, and environment first in everything we do.
  • We’re dedicated to fostering a culture of collaboration, diversity, and inclusion that supports employee growth.
  • We believe this creates equal opportunities for our employees — and better outcomes for our clients and communities.

Equal Opportunity

  • Natixis Investment Managers is an equal opportunity employer and does not discriminate in recruiting, hiring, training, promotion or other terms, conditions and privileges of employment on the basis of race, color, age, national origin, ancestry, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information, military or veteran status, physical or mental disability, or any other status protected by law.