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About the Role
As a Consultant Influencer Marketing, you will strategically and operationally advise clients on influencer and creator collaborations. You will be responsible for campaigns from conception to implementation and develop creative activation approaches for lifestyle and consumer electronics brands with the team. You will collaborate closely with strategy, brand, and social media experts on integrated projects and new business, while staying informed about trends, platform dynamics, and creator ecosystems. You will also actively shape the KMB culture and development.
Responsibilities
- Strategic and operational consulting for clients in the lifestyle and consumer electronics sectors.
- Development of creative campaign and activation concepts.
- Planning, management, and execution of influencer collaborations and campaigns, including independent execution of creator campaigns within a mid-five-figure budget range and coordination of various internal and external stakeholders.
- Technical guidance and coordination of a small project team (4-5 people).
- Personnel responsibility for up to 2 working students.
- Independent management of project budgets and negotiation of cooperation scopes.
- Building and maintaining long-term influencer, artist, and management relations.
- Identification and presentation of suitable creator and brand fits.
- Creation of briefings, reports, and campaign analyses.
- Active networking within the creator, social media, and creative industries.
- Continuous monitoring of platform, content, and lifestyle trends.
Requirements
- At least three to four years of professional experience in influencer marketing / influencer relations, ideally on the agency side.
- Demonstrable experience in the conception and independent execution of influencer campaigns.
- Experience in project management and in coordinating internal and external project participants.
- Existing network of influencer, artist, and management contacts is a plus.
- Strategic thinking, creativity, and a keen sense for trends and zeitgeist.
- Organizational skills, initiative, and sense of responsibility.
- Enjoyment of teamwork as well as independent work.
- Native-level German language skills and fluent English.
Skills
- Influencer Marketing
- Influencer Relations
- Campaign Conception
- Campaign Execution
- Project Management
- Stakeholder Coordination
- Budget Management
- Networking
- Trend Analysis
- Social Media
- Content Creation
- Brand Strategy
Location
- Berlin
Work Type
- Hybrid
- Full-time
Experience Level
- 3-4 years
Benefits
- Hybrid work model with flexible hours
- Two fixed in-office days per week
- Sabbatical option
- 28 vacation days per year
- Half-day off on Christmas Eve and New Year's Eve
- Fair overtime and weekend compensation with 1:1 time off
- Individual professional development
- Access to industry events, tools, and networks
- Modern office space
- Regular team events
- Transparent communication
- Flat hierarchies
- Fair decision-making
- Subsidies for mobility, communication, sports, and health (e.g., Nilo Health, Urban Sports Club, BioCompany, BVG)
About the Company
- KMB is a digital-first agency for brand communication, operating as a creative expert network for influencer marketing, public relations, and social media.
- The 40-person team excels at combining strategic brand consulting, creative storytelling, and the implementation of communication measures for international lifestyle consumer brands.
- With over 20 years of experience, KMB serves brands across fashion, beauty, design, automotive, food, beverage, travel, entertainment, and technology.
- People are central to KMB's operations, emphasizing equal encounters, diversity as a strength, and the belief in co-creating a better work environment.
- Leadership is viewed as responsibility for fostering growth, not control, and collaboration is seen as active co-creation of an inspiring work environment.
- The company's ambition is to shape consumer culture with love, courage, and knowledge.
Equal Opportunity
- An open, diverse corporate culture where different perspectives are valued and active participation in shaping KMB's future is explicitly welcome.