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About the Role

GPJ is hiring a Sr. Partner Relations Manager to support various clients. This role is hybrid, requiring on-site reporting to one of the following office locations a minimum of 2 days/week: Austin, Boston, Denver, Detroit, Los Angeles, Nashville, New York City, or San Francisco. The Senior Partner Relations Manager will cultivate strong client relationships, provide strategy to build sponsorship programs within tradeshows and conferences, and manage the end-to-end logistical aspects of partnership agreements and sponsorship activations. This role involves client relations, sponsor asset fulfillment, and project management, leading a small team dedicated to hitting revenue goals and enhancing partner relationships. The individual will advocate for sponsors, ensuring benefit fulfillment and a positive return on investment (ROI), with a project management focus on deliverables.

Responsibilities

Manage cross-functional work streams and key stakeholders to ensure all sponsorship benefits are fulfilled, including Event Technology, GSC & Other Vendors, Expo Show Floor Management, Content, Registration, Housing, Marketing and Demand Generation, Food & Beverage, Live Production, Security, Operations, and Graphics and Creative Teams.
Utilize project management methodologies to plan and execute sponsorship-related tasks.
Develop and maintain a detailed project plan for sponsorship deliverables.
Ensure timely completion of all sponsor-related projects to meet event deadlines.
Review floorplans and provide succinct feedback on how to optimize sponsor attendee flow.
Build and manage the exhibitor portal tool (e.g., Rainfocus, Cvent, Swoogo).
Provide daily reporting on sponsorship asset delivery to ensure sponsors meet event deadlines.
Consult on sponsorship integration for mobile app and web elements.
Create and deliver sponsor communications via newsletters, office hours, webinars, and cadence calls.
Respond to sponsor inquiries promptly and proactively follow up on time-sensitive deadlines.
Drive weekly sponsorship meetings with internal and external stakeholders, including clients and vendors.
Lead prospectus consulting and development, crafting compelling materials to attract sponsors and exhibitors.
Design and execute a sales program tailored for tech clients, ensuring operational fulfillment and surpassing sponsorship revenue goals.
Identify new opportunities for sponsors aligned with client culture and event needs.
Implement tracking mechanisms to evaluate sponsorship impact and success.
Manage the onsite sales suite for sponsorship renewals and relationship building.
Collaborate with sponsors to define and measure Key Performance Indicators (KPIs) for Return on Investment (ROI).
Analyze data and provide insights to sponsors regarding their ROI.
Lead SSPM Office Hours.
Support and train new team members during onboarding.
Mentor ignite coordinators.
Build and maintain training materials for new team members.

Requirements

Excellent organizational and project management skills, with meticulous attention to logistical and administrative details.
Ability to develop versatile tools that can be repurposed for future events or other client engagements.
Experience leading a team of professionals working collaboratively to share ideas, best practices, and lessons learned for continuous improvement.
Ability to travel 10%.

Skills

Cvent
RainFocus
Smartsheet
Google Suite
Sponsorship Sales
Sponsorship Strategy

Location

Austin
Boston
Denver
Detroit
Los Angeles
Nashville
New York City
San Francisco

Work Type

Hybrid
Full-time

Experience Level

Senior
6+ years of event management experience
3+ years of experience in Sponsorship
Experience in a Partner Relations role preferred

Education Level

Bachelor degree in relevant field

Salary/Compensations

$90,000 - $105,000

Benefits

Employee Stock Ownership Plan (ESOP)
Flexible Time Off (FTO) policy
Employer matching 401(k) plan with no vesting period
Low contribution healthcare option

About the Company

GPJ is the world leader in experiential marketing with 29 global offices.
GPJ is a part of the Project Worldwide family, an independent, employee-owned global network of agencies.
GPJ offers an Employee Stock Ownership Plan (ESOP).

Equal Opportunity

GPJ is proud to be an Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation and gender identity), national origin, citizenship, disability, protected veteran status, or any other protected class.
GPJ complies with applicable state and local laws governing nondiscrimination in employment.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
GPJ expressly prohibits any form of workplace harassment based on any protected class.