Marketing Manager at medneo UK | GB | Rezi

Marketing Manager at medneo UK

Marketing Manager

medneo UK · GB

Yesterday

Marketing Manager

medneo UK · GB

a day ago
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About the Role

Medneo is seeking a Marketing Manager to drive measurable growth by leveraging a full marketing mix with a focus on digital strategies. This role involves shaping marketing priorities, collaborating with leadership, and executing campaigns, content, and improvements. The position offers the opportunity to build marketing functions for distinct audiences and enhance the company's online presence.

Responsibilities

  • Drive digital growth through planning, launching, and optimizing digital campaigns across various channels.
  • Own website marketing performance, focusing on search visibility, user journeys, and conversion rates.
  • Develop and execute a content strategy tailored to patient, clinician, and healthcare customer needs.
  • Improve Medneo's search and AI-generated answer visibility through content and digital foundations.
  • Utilize analytics, testing, and customer insights to refine campaigns and investment decisions.
  • Manage PPC campaigns with a focus on targeting, cost, lead quality, and conversion.
  • Connect marketing efforts to commercial results by defining target audiences and funnel progression.
  • Build clear metrics for marketing qualified leads, sales qualified leads, conversion, pipeline contribution, and ROI.
  • Develop propositions, case studies, and sales materials to support commercial teams.
  • Support tenders and business development with relevant content and evidence.
  • Report clearly on marketing performance, identifying areas for improvement.
  • Strengthen Medneo's brand position in healthcare markets with credible and commercially useful communications.
  • Create and oversee high-quality content for various platforms including campaigns, website, and thought leadership.
  • Support the launch of new clinics, services, partnerships, and acquisitions.
  • Manage agency partners effectively with clear objectives and performance expectations.
  • Develop scalable marketing plans, processes, and reporting systems.
  • Mentor and develop a junior marketing colleague.

Requirements

  • Minimum of 5 years of relevant marketing experience with increasing responsibility and demonstrated results.
  • Hands-on experience creating, running, and improving digital campaigns.
  • Strong working knowledge of SEO, PPC, website optimisation, analytics, CRM, email marketing, and content strategy.
  • Understanding of using content, PR, and social media to build authority, reach audiences, and support conversion.
  • Clear grasp of the marketing and sales funnel, including lead quality, qualification, conversion, and pipeline.
  • Experience using data and marketing tools for problem diagnosis, idea testing, and performance improvement.
  • Strong writing and editing skills, with the ability to simplify complex services.
  • Experience working with agencies and as part of a wider team.
  • Ability to balance long-term strategy with day-to-day delivery.
  • Confidence to present recommendations, challenge assumptions, and work with senior colleagues.
  • Experience in both B2B and B2C marketing is ideal.
  • Experience in healthcare, diagnostics, or another regulated sector is a strong advantage.
  • Demonstrated ability to drive growth and measure commercial outcomes.

Skills

  • Digital Marketing
  • Content Strategy
  • Performance Marketing
  • SEO
  • PPC
  • Website Optimisation
  • Analytics
  • CRM
  • Email Marketing
  • Social Media Marketing
  • Content Creation
  • Data Analysis
  • Campaign Management
  • Lead Generation
  • Conversion Rate Optimisation
  • Brand Building
  • Agency Management
  • Team Leadership
  • Communication
  • Reporting

Location

  • London
  • Hybrid, within one hour’s commute of London

Work Type

  • Permanent
  • Full Time
  • Hybrid

Experience Level

  • Minimum 5 years relevant marketing experience

Salary/Compensations

  • £50,000 - £60,000 / year
  • Up to £60,000

Benefits

  • 25 days’ holiday plus bank holidays, with up to three additional days for long service
  • Bupa private medical insurance, including pre-existing conditions
  • Family health options and life assurance at five times salary
  • Paid CPD and career development
  • 24/7 GP access, mental health first aiders and wellbeing support
  • Blue Light Card, gym discounts, cycle to work, cashback plans, Tastecard, Denplan, tech vouchers and more
  • Discounted MRI scans for friends and family

About the Company

  • Medneo provides mobile MRI and CT services across the UK, operates a private diagnostic clinic in London, and is expanding through new clinics, services, acquisitions and healthcare partnerships.
  • A growing, private equity-backed healthcare business.