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About the Role

We are looking for a detail-oriented and curious Junior Media Planner/Buyer to support the planning, buying, booking and delivery of publication campaigns across print, digital and specialist media environments. You will help turn client objectives into well-researched publication recommendations, working with senior planners, buyers, media owners, publishers and internal teams. The role combines audience and market research, media-owner liaison, campaign administration, quality assurance and performance reporting.

Responsibilities

Support the planning and buying of publication campaigns across relevant print and digital titles.
Research publications, audiences, readership profiles, circulation, reach, engagement, environments and editorial context.
Identify suitable titles and media opportunities based on client objectives, target audiences, markets and budgets.
Maintain accurate publication databases, media-owner contacts, rate cards, deadlines, specifications and availability information.
Request and compare proposals, rate details, added-value opportunities and availability from publishers and media owners.
Assist with media plan development, including titles, formats, positions, insertions, flighting, costs and projected delivery.
Prepare and issue briefs to media owners, ensuring objectives, audiences, creative requirements, timings and budgets are clear.
Support negotiation of rates, added value, make-goods and other campaign efficiencies under senior guidance.
Coordinate bookings, insertion orders, purchase orders, creative deadlines, materials and campaign confirmations.
Check publication schedules, page positions, creative specifications and delivery requirements before launch.
Liaise with publishers and media owners to resolve issues, confirm changes and ensure campaigns are delivered as booked.
Track spend, bookings, invoices, delivery and outstanding actions accurately.
Support post-campaign reporting, including delivery against plan, performance, audience outcomes, added value and learnings.
Maintain clear campaign documentation and follow internal approval, QA and governance processes.
Contribute to new-business proposals, media recommendations and publication landscape updates.

Requirements

Some experience or a strong interest in media planning, media buying, publishing, advertising or communications.
Interest in publications, journalism, editorial environments, specialist media and audience behaviour.
Basic understanding of media planning concepts such as reach, frequency, audience composition, circulation, impressions and cost efficiency.
Comfortable working with spreadsheets, media plans, budgets and detailed campaign information.
Strong written and verbal communication skills, particularly when dealing with media owners and internal stakeholders.
Excellent attention to detail and a disciplined approach to checking dates, costs, specifications and bookings.
Ability to organise multiple deadlines, follow processes and maintain accurate records.
Commercial curiosity and willingness to understand rates, value, negotiation and campaign outcomes.
Analytical mindset with the ability to interpret research and campaign data.
Collaborative approach and enthusiasm for learning from experienced planners and buyers.
Experience with media research tools, publication databases or booking systems is desirable but not essential.

Skills

Media planning
Media buying
Publishing
Advertising
Communications
Spreadsheet software
Media plan development
Budget management
Campaign administration
Quality assurance
Performance reporting
Research
Negotiation
Data analysis

Location

London

Work Type

Full Time

Experience Level

Junior

Benefits

Competitive Reward & Pay
Career Growth & Development
Collaboration
Professional Development
Work-Life Balance
Community & Recognition
Family Support
Purpose & Belonging

About the Company

Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets.
Led by strategy, innovation, technology, data, and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.
With 14 wholly owned offices across the US, Europe and APAC, and our Global Talent Hubs in emerging markets, you can build a truly global career in a rapidly scaling organisation that’s shaping the future of marketing.
At Gravity Global, we believe our people are our greatest strength.
We’re a collective of creative thinkers, strategic storytellers, and data-driven innovators united by one mission – to deliver exceptional work that makes an impact.
We’re growing fast – across continents and disciplines – and we’re looking for passionate individuals who want to make a difference: for our clients, our teams, and the world around us.

Equal Opportunity

Gravity Global is an equal opportunities employer and we do not discriminate on the basis of sex, race, religion, age, sexuality, disability and other protected status as required by applicable law.
If your experience doesn't align perfectly with the job criteria, but you meet some of the criteria and are excited about the role and Gravity, please don't be put off applying! We would encourage you to apply for the role as you may be just the right person for this role or other roles.