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About the Role
We are hiring Mid-Market Account Executives to help accelerate adoption of HeyGen across growing mid-sized companies. This is a full-cycle closing role with a heavy emphasis on self-sourced pipeline. You will identify high-potential accounts, run creative outbound campaigns, qualify opportunities, lead discovery, demo the product, build consensus across buying groups, manage deal cycles, and close new business. You will sell both the HeyGen web app and HeyGen API, helping customers understand how AI video can transform marketing, sales enablement, customer education, training, localization, product onboarding, and developer-powered video workflows.
Responsibilities
- Build your own pipeline through high-volume, high-quality outbound into target mid-market accounts, including cold email, phone, LinkedIn, personalized video, account research, trigger-based outreach, and creative campaign ideas.
- Own the full sales cycle from first touch to close, including prospecting, qualification, discovery, product demos, business-case development, security reviews, negotiation, legal/procurement coordination, and handoff to Customer Success.
- Run multi-stakeholder deals by mapping the buying group, building consensus, and driving stakeholders toward a decision.
- Sell business outcomes by helping customers understand how HeyGen can reduce costs, speed up content creation, improve localization, personalize communication, and unlock new video workflows.
- Sell across web app and API use cases, explaining technical concepts in simple business language.
- Move fast and create urgency by keeping deals moving, creating momentum with busy buyers, uncovering pain, tying pain to business impact, and driving clear next steps.
- Partner with PLG, growth, product, and customer teams to identify expansion and conversion opportunities.
- Maintain strong pipeline discipline by keeping CRM data clean, forecasting accurately, managing next steps, and understanding pipeline health.
Requirements
- 6+ years of B2B SaaS sales experience, including at least 4 years in a closing role.
- A track record of meeting or exceeding quota selling into mid-market companies.
- Experience generating a meaningful portion of your own pipeline through outbound prospecting.
- Experience running multi-stakeholder sales cycles, including business cases, security reviews, and procurement.
- Strong discovery skills and the ability to connect product capabilities to business pain.
- Comfort selling to marketing, sales, customer success, L&D, product, operations, IT, finance, or technical stakeholders.
- A high-agency, builder mindset; testing, learning, and iterating without perfect playbooks.
- Strong written communication skills for clear, sharp, and persuasive outbound emails, follow-ups, proposals, and deal recaps.
- Curiosity about AI, video, creative workflows, and API-driven products.
- Experience selling PLG, usage-based, API, developer platform, creative software, marketing technology, sales technology, or AI products.
- Experience selling into marketing, localization, customer education, learning and development, sales enablement, ecommerce, media, or product teams.
- Experience turning team-level or departmental usage into larger, company-wide contracts.
- Experience using video, personalization, or creative outbound to source opportunities.
- Experience working in an early-stage or high-growth startup environment.
- Gets energy from prospecting and hunting.
- Can write a sharp cold email without waiting for marketing to give you a template.
- Is comfortable making calls, sending videos, testing messaging, and following up persistently.
- Can keep a deal with five or six stakeholders moving without losing pace.
- Can take a new product category and figure out where buyers feel urgency.
- Does not need a fully built sales playbook to be productive.
- Can sell to both business users and technical evaluators.
- Is competitive, resourceful, and organized.
- Knows how to balance speed with thoughtful qualification.
Skills
- B2B SaaS sales
- Closing
- Outbound prospecting
- Multi-stakeholder sales cycles
- Business case development
- Security reviews
- Procurement
- Discovery
- Connecting product capabilities to business pain
- Written communication
- AI
- Video
- Creative workflows
- API-driven products
- PLG
- Usage-based sales
- Developer platform sales
- Creative software sales
- Marketing technology sales
- Sales technology sales
- AI products sales
- Salesforce (implied by CRM data clean)
- Video creation
- Personalization
- Creative outbound
- Startup environment
- Prospecting
- Hunting
- Cold email writing
- Making calls
- Sending videos
- Testing messaging
- Persistent follow-up
- Stakeholder management
- New product category sales
- Sales playbook development
- Technical evaluation
- Competitive
- Resourceful
- Organized
- Speed and qualification balance
Work Type
- Full-cycle closing role
Experience Level
- Mid-Market
- 6+ years of B2B SaaS sales experience
- 4+ years in a closing role
Salary/Compensations
- Competitive base salary plus uncapped commission
Benefits
- Equity in a high-growth AI company
- Health, dental, and vision benefits
- Flexible PTO
About the Company
- Our mission is to make visual storytelling accessible to all.
- Over the last decade, visual content has become the preferred method of information creation, consumption, and retention.
- The ability to create such content, in particular videos, continues to be costly and challenging to scale.
- Our ambition is to build technology that equips more people with the power to reach, captivate, and inspire audiences.
- Learn more at www.heygen.com.
- Visit our Mission and Culture doc here.
Equal Opportunity
- HeyGen is an Equal Opportunity Employer.
- We value diversity and are committed to building an inclusive environment for all employees.