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About the Role

We are looking for a Research Lead with experience ensuring that shopping-centric insights are at the heart of product development. You will lead a variety of end-to-end research projects that inform Wirecutter's strategy, focusing on connecting visitors to Wirecutter across the full shopping experience. Your research will inform audience strategy, content prioritization, and the Wirecutter Store, among other areas. You will be an important partner with Design, Product, Engineering, Marketing, Data, and Editorial, guiding decision-making and informing strategies.

Responsibilities

Lead research through a human-centered design approach to identify opportunity areas, alongside Product, Design, and Editorial teams.
Test prototypes, create surveys, and run alpha and beta programs.
Evaluate impact on trust and relationships with Wirecutter.
Complement research with behavioral data, proprietary and industry research, and A/B testing results to provide a holistic view of our users.
Be a resource and partner to researchers across Marketing, Cooking, News Product, The Athletic and Games to identify opportunities to collaborate and avoid duplicative product work.
Manage external research vendors to support moderation, fieldwork, and analysis, ensuring high-quality and efficient project execution.
Contribute to the collaborative culture of Audience Insights and Wirecutter; help The New York Times understand, and build empathy for, our audiences.
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Requirements

Bachelor of Arts/Bachelor of Science in a relevant field
8+ years of research and insights experience.
8+ years of experience implementing a range of research methods (qualitative and quantitative) and design thinking techniques based on the problem to be solved
3+ years of experience in the e-commerce industry, or shopping experiences.
3+ years of experience moderating qualitative research and facilitating brainstorms and workshops with partners.
3+ years of experience summarizing complex findings into compelling narratives and visualize insights for diverse audiences with actionable insights.
4+ years of experience in the e-commerce industry, or shopping experiences
2+ years of experience working on a product with a subscription-based model
2+ years of experience using behavioral data alongside research (either qualitative or quantitative) to provide a holistic picture
Experience creating buy-in with cross-functional partners
1+ years understanding the role of AI within the shopping experience

Experience Level

8+ years of research and insights experience
8+ years of experience implementing a range of research methods (qualitative and quantitative) and design thinking techniques
3+ years of experience in the e-commerce industry, or shopping experiences
3+ years of experience moderating qualitative research and facilitating brainstorms and workshops
3+ years of experience summarizing complex findings into compelling narratives and visualize insights
4+ years of experience in the e-commerce industry, or shopping experiences
2+ years of experience working on a product with a subscription-based model
2+ years of experience using behavioral data alongside research
1+ years understanding the role of AI within the shopping experience

Education Level

Bachelor of Arts/Bachelor of Science in a relevant field

Salary/Compensations

$150,000—$165,000 USD

Benefits

Medical, dental and vision benefits
Flexible Spending Accounts (F.S.A.s)
Company-matching 401(k) plan
Employee stock purchase plan
Paid vacation
Paid sick days
Paid parental leave
Tuition reimbursement
Professional development programs

About the Company

The mission of The New York Times is to seek the truth and help people understand the world.
Independent journalism is at the heart of all we do as a company.
We have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries.
We focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination.
Our business strategy centers on making journalism so good that it’s worth paying for.
The mission of the New York Times Audience Insights team is to help The Times grow by understanding our audience.
The Audience Insights team is a team of researchers that employ tools, methods and approaches across a wide variety of research domains, including product, human-centered design, innovation, market and UX research, and we draw from principles in the social sciences (Psychology, Anthropology, Sociology and Behavioral Economics).
We believe that the best work is achieved when we support healthy work-life balance.
We support people in managing their workload and encourage team members to take all of their personal and vacation time each year.
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism.
We embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization.

Equal Opportunity

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law.
All applications will receive consideration for employment without regard to legally protected characteristics.
The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws.
Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com.
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All legitimate job opportunities from The New York Times will be accessible through The New York Times careers site.
The New York Times will not ask job applicants for financial information or for payment, and will not refer you to a third party to do so.
You should never send money to anyone who suggests they can provide employment with The New York Times.
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