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About the Role
We are looking for a curious, detail-oriented individual with an interest in CRM, digital marketing, and customer communications. The role involves working in a fast-paced, data-driven environment, focusing on campaign performance and customer communication effectiveness. You will be organized, proactive, and collaborative, working with cross-functional teams while maintaining a customer-first mindset.
Responsibilities
- Build and deliver email, SMS, direct mail, and push notification campaigns using Customer.io.
- Support the delivery of broadcast and triggered customer journeys to drive conversion, spend, cross-sell, and retention.
- Help develop and optimize lifecycle communications in collaboration with Senior CRM Managers and stakeholders.
- Support the lifecycle communication plan across Leads, Active, and Winback customer segments.
- Help deliver personalized and timely communications to enhance the customer experience.
- Support seasonal campaigns, trade communications, and new product launches.
- Assist with ongoing testing of subject lines, send times, creative, and segmentation to identify improvement opportunities.
- Prepare weekly and monthly CRM performance reports, highlighting key results, trends, and insights.
- Work closely with the Creative team to brief and develop engaging, on-brand email assets.
- Support Customer Care with email-related inquiries and use customer feedback to improve triggered journeys.
- Help create engaging, performance-focused copy for different customer groups, ensuring alignment with the brand's tone of voice.
- Keep CRM activity aligned with the brand and trade calendar, ensuring timely campaign planning and delivery.
Requirements
- Some experience in email marketing, CRM, or a similar digital marketing environment is desirable but not essential.
- Experience with CRM, ESP, or customer engagement platforms is a plus, ideally Customer.io, or a willingness to learn quickly.
- An interest in using data, analytics, and A/B testing to understand and improve campaign performance.
- Highly detail-oriented with strong organizational skills and a focus on accuracy.
- Comfortable working in a fast-paced, growth-focused environment and managing multiple priorities.
- Collaborative and confident working with both technical and non-technical teams.
- Curious, proactive, and eager to learn with a hands-on approach.
Skills
- CRM
- Digital Marketing
- Customer Communications
- Email Marketing
- SMS Marketing
- Direct Mail
- Push Notifications
- Customer.io
- Data Analysis
- A/B Testing
- Campaign Management
- Copywriting
Location
- Wandsworth
Work Type
- Hybrid
Experience Level
- Entry Level
Benefits
- Competitive package
- Flexibility of hybrid working
- Be part of a Better Business (B-Corp)
- Free meals
- Gym
- Vertical farm
- Pet-friendly policies
- Vitality health insurance
- Access to LinkedIn Learning
- Mental health support
- Better Up AI Coaching
- Generous holiday package (30 days + bank holidays)
- 50% discount on all Mindful Chef products
- Enhanced parental leave policy (up to 6 months full pay primary, up to 6 weeks full pay secondary)
About the Company
- Mindful Chef is a proud B-Corp using business as a force for good, balancing people, planet, and profit.
- For every recipe box bought, they donate the equivalent of a school meal to a child in need.
- They have pledged to go Net Zero by 2030.
- They are an award-winning startup backed by Nestle.
- The company culture is described as feeling like home.
Equal Opportunity
- Mindful Chef embraces diversity and inclusion as a foundation that enriches culture and fuels business success.
- They are mindful of everyone's differences and take pride in the unique perspectives, experiences, and talents each individual brings.
- They are unafraid to tackle biases and challenge stereotypes, fostering an inclusive environment where everyone feels valued and empowered.
- Their commitment to diversity is a personal and collective responsibility.
- They believe that by being mindful of differences, unafraid to confront barriers, and embracing personal stories, they achieve greater innovation, creativity, and harmony.