Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Specialist, Account Marketing (Contract) role.

Rezi rewrites your resume against Bain & Company's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Specialist, Account Marketing (Contract) posting at Bain & Company — free, in seconds.

About the Role

This role focuses on executing and monitoring Account Marketing plans for priority accounts, supporting sales plays, and providing ongoing marketing support to Client Heads. You will collaborate with other marketing functions and optimize effectiveness through KPI monitoring.

Responsibilities

Execute and monitor Account Marketing plans for covered priority accounts, in collaboration with Client Head(s)
Support the execution of key sales plays by initiating standard campaign tactics
Provide on-going Marketing support to Client Head (Partner) throughout the year by serving as main point of contact for Marketing
Work collaboratively with other Marketing functions to achieve Bain Marketing’s overarching goals
Monitor KPIs and performance to help optimize Account Marketing effectiveness
Work directly with Client Head (Partner) to build Account Marketing strategies for covered priority accounts using industry-defined plan as starting point
Set up Account Marketing programs for accounts; tag team with Manager for select, top client teams
Provide a comprehensive view of the current state of our relationships at a client, including our outreach to and engagement from the people who matter most
Stay abreast of executive moves as another key input to the marketing plan
Refine and tailor annual Account Marketing plan, e.g. share campaign requirements, provide visibility into key conferences and events to invite clients to via the Events CoE, etc
Ensure Account Marketing plans are aligned with relevant industry and capability marketing strategies
Ensure accurate and actionable CRM data for covered accounts
Track account marketing budget to ensure it stays on target
Support Client Head (Partner) in executing campaigns throughout the year, including direct pursuits
Identify opportunities of highest relevance based on pipeline activity and close connection to client team
Run campaigns with keen eye on relevant campaign schedules and the development, launch, and execution of specific Account Marketing campaigns
Monitor and analyze campaign KPIs for covered accounts (e.g. click rates, leads, pitches, Bain.com interest, etc) and where relevant, work with marketing CoEs to optimize campaign
Have working knowledge of options available to client teams regarding web personalization, LinkedIn campaigns, Elevate, Red Folder, Email campaigns, events, paid search, etc; ensure activities reach key client decision makers by leveraging all available channels
Provide real-time support for must-win proposals
Proactively team with Practice Marketing, sharing client-centric intel as input to industry, sector and capability strategy
Assist with the execution of top-of-funnel campaigns across multiple channels, leveraging a strategic mix of assets, e.g., email, paid media, social media, video, and in-person activations; have working knowledge of options available, when to use and ways to optimize
Contribute to continuous process improvement by providing constructive feedback and working hand in hand with colleagues to problem solve.
Actively embrace the use of new tools, including GenAI, to support and improve overall team efficiency.
Be a flexible and adaptable team member to support new projects and team needs as they arise.

Requirements

An undergraduate degree in business / marketing
3-4+ years of relevant B2B marketing experience
Expertise and previous experience in marketing programmes and processes
Ability to proactively conceive and suggest new approaches and solutions
Demonstrated ability to take a lead on coordinating and executing distinct projects and/or large and regional events, including managing the budget, contributing to objective / goal definition etc.
Demonstrated ability to understand local office and relevant industry practice marketing objectives and priorities, as well as content
Effective written and oral communication skills, ability to liaise with stakeholders of various seniorities with minimal input from Manager
Ability to interact with external contacts / parties as knowledgeable Bain marketing representative
Client-centric mind set
Ability to remain calm and composed under pressure, and ability to pivot based on input from senior partners
Professional services experience
Experience in the relevant industry
Account rep experience a plus

Skills

Marketing programmes
Marketing processes
B2B marketing
Account Marketing
Campaign execution
KPI monitoring
CRM data management
Budget tracking
Web personalization
LinkedIn campaigns
Email campaigns
Event marketing
Paid search
Content strategy
Email marketing
Paid media
Social media marketing
Video marketing
GenAI

Location

Boston
Chicago
London

Work Type

Contract
Temporary Full-Time
Hybrid

Experience Level

3-4+ years of relevant B2B marketing experience

Education Level

Undergraduate degree in business / marketing

Salary/Compensations

$64,250 - $77,000 (Chicago)
$67,000 - $80,500 (Boston)
Commensurate with competitive geographic market rates for other locations

Benefits

Annual discretionary performance bonus
Other elements of discretionary compensation may be eligible
4.5% 401(k) company contribution, which increases after 3 years of service and is 100% vested upon start date
Bain pays 100% individual employee premiums for medical, dental and vision programs
Generous paid time off, including parental leave, sick leave and paid holidays
Fully vested 401(k) company contribution
Paid Life and Long-Term Disability insurance

About the Company

Consistently recognized as one of the world’s best places to work.
Top ranked consulting firm on Glassdoor’s Best Places to Work list.
Earned the #1 overall spot a record seven times.
Extraordinary teams are at the heart of our business strategy.
We hire people with exceptional talent and create an environment in which every individual can thrive professionally and personally.

Equal Opportunity

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.