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About the Role
As a Senior Account Manager at Snap Inc., you will be responsible for growing and nurturing senior-level client relationships, analyzing and optimizing campaign performance, strategically planning branded and performance video campaigns, and leading complex platform work streams within a fun, fast-paced, and fluid sales team environment.
Responsibilities
- Lead, manage, and proactively grow relationships with key clients and agency partners.
- Proactively lead product update discussions, educate brands and agencies on Snap’s new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns.
- Help onboard new account managers and account specialists, ensuring they understand best practices and key cross-functional relationships.
- Partner with account executives and creative strategists throughout the RFP process to develop innovative, insight-driven digital campaigns on Snapchat, bringing measurable ROI for our clients.
- Lead projects involving complex work streams and cross-functional collaboration (internally and externally).
- Dive deep into campaign performance data; guide KPI driven measurement strategies, identify performance trends, optimize campaigns to achieve results, and provide recommendations for upsell opportunities.
- Increase adoption and engagement of Snap’s self-service platform and auction-based tools, providing ongoing technical support and real time analysis.
- Proactively develop best-in-class case studies that deliver a constantly evolving test-and-learn agenda across the category.
Requirements
- Advanced Excel skills, as well as experience with analyzing datasets and delivering actionable insights.
- Deep understanding of advertising performance metrics.
- Proven experience working effectively with cross-functional teams and all levels of management (internally and externally).
- Deep understanding of media management within a biddable auction advertising environment and demonstrated skill in educating others (e.g., advertisers, agencies).
- Ability to work in a fast paced environment and adapt to changes.
- Ability to lead multiple projects with strong attention to detail.
- Exceptional communication skills; both written and verbal.
- Exceptional organizational and prioritization skills.
- BS/BA degree in business, communications, marketing, or another related area of study or equivalent years of experience.
- 5+ years proven experience taking complex data and evaluating success metrics to create data stories that drive campaign performance.
- 5+ years working with clients to understand the brand strategy, product attributes, main competitors, and major issues facing their business while performing in-depth data analysis that deliver both short and long term strategies.
- Experience in the digital media industry with a focus on performance and brand marketing, ad-tech, programmatic in real-time bidding marketplaces, or a related field.
- Pre-existing relationships with senior-level client decision-makers and brand marketers.
- Impressive track record of delivering on quota and obtaining positive reviews.
- A passion for Snapchat as a user and solid knowledge of our ad products.
Skills
- Advanced Excel
- Data analysis
- Actionable insights
- Advertising performance metrics
- Cross-functional team collaboration
- Management communication
- Media management
- Biddable auction advertising
- Client education
- Fast-paced environment adaptation
- Project leadership
- Attention to detail
- Written communication
- Verbal communication
- Organizational skills
- Prioritization skills
- Digital media industry
- Performance marketing
- Brand marketing
- Ad-tech
- Programmatic advertising
- Real-time bidding
- Sales incentive program participation
- RSU equity
Location
- Zone A (CA, WA, NYC)
- Zone B
- Zone C
Work Type
- Office 4+ days per week
Experience Level
- 5+ years
Education Level
- BS/BA degree or equivalent experience
Salary/Compensations
- Zone A (CA, WA, NYC): $107,000-$161,000 annually
- Zone B: $102,000-$153,000 annually
- Zone C: $91,000-$137,000 annually
Benefits
- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
About the Company
- Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate.
- Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
- The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
Equal Opportunity
- At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate.
- Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.
- EOE, including disability/vets.
- We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).