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About the Role
This is a senior-level delivery and leadership role for someone who thrives on turning strategy into results, managing multiple clients, mentoring individuals, and leading best-in-class marketing execution.
Responsibilities
- Lead the development and delivery of multi-channel marketing strategies across social, content, email, partnerships, PR and paid for some of our biggest clients.
- Own day-to-day relationships with brand stakeholders building trust, identifying upsell opportunities, and driving growth.
- Guide the creation of high-quality content and messaging across key channels.
- Collaborate with founders and leadership teams to shape strategy and marketing direction.
- Lead multidisciplinary internal squad teams and managing and mentoring individual and squad teams to deliver exceptional output.
- Deliver work on time and on budget, while upholding exceptional standards.
- Use data to inform and refine strategies, sharing insight with clients and internal teams.
- Manage external partners including creative agencies, paid media teams and PR specialists.
- Identify and drive new growth initiatives across FMCG and DTC brands.
- Balance hands-on execution with strategic oversight, maintaining a bird’s eye view of progress across brands.
Requirements
- 7+ years of experience in B2C FMCG marketing roles ideally with challenger brands (DTC businesses a plus!)
- Proven experience leading cross-channel campaigns from idea through to impact.
- Strong trade marketing experience, including creating retail plans with leading grocers and delivering effective trade activations (e.g. promotions, in-store campaigns, retailer partnerships).
- Strong client relationship management skills, ideally working with founders or startup leadership.
- Confident working across multiple brands at once, leading internal teams and managing complexity and competing priorities.
- A strategic and commercial mindset able to see the big picture and act fast on detail.
- Experience briefing and managing creative, paid, or PR agencies.
- Exceptional copywriting and storytelling ability.
- Strong leadership and mentorship experience.
- Experience in startup or agency environments, with a hands-on and proactive attitude.
- Working rights in the UK are required.
Skills
- Brand strategy
- Social media marketing
- Content marketing
- Email marketing
- Partnerships
- Public Relations
- Paid media
- Performance marketing
- Web development
- Customer insight
- Campaign planning
- Communications
- Trade marketing
- Retail planning
- Promotions
- In-store campaigns
- Retailer partnerships
- Client relationship management
- Copywriting
- Storytelling
- Leadership
- Mentorship
- Data analysis
Location
- London
Work Type
- Remote
- Hybrid
Experience Level
- Senior
Salary/Compensations
- £50,000 - £60,000 DOE
Benefits
- 25 days holiday plus bank holidays
- Working-from-home allowance
- Personal development support
- Enhanced parental leave
- Unlimited coaching sessions
- Birthday off
- Full Up World Membership
About the Company
- We help challenger brands fight smarter, think sharper, and win bigger.
- We build experienced fractional teams that slot in like puzzle pieces, bringing the right expertise and energy exactly when a brand needs it.
- We're not a typical agency or a one-person show.
- We're a team of specialists across the whole marketing mix, from brand strategy and social to performance and web development, and we've worked on more than 100 brands.
- All that shared experience is what keeps our ideas sharp.
- In four years we've grown from two people to more than 20, with case studies we're proud of and a reputation that keeps building.
- We work with established challengers like Tony's Chocolonely and fast-growing startups like Seep, across FMCG, Beauty, Luxury, Film and beyond.
- The briefs are varied, covering customer insight, brand strategy, campaign planning and comms.
- If you want to work on brands with something to prove, alongside people who love doing it, you'll fit right in.