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About the Role
The Trade Desk is seeking a Staff Product Manager to lead the advertiser-facing experience for building, curating, and activating audiences. This high-visibility role is central to how buyers utilize TTD's products to reach target audiences across the open internet, combining deep understanding of advertiser needs with strong product and UX instincts.
Responsibilities
- Own product strategy and roadmap for TTD's in-platform audience experiences.
- Design end-to-end workflows for building and assigning campaign seeds to audiences from first- and third-party data for activation.
- Partner closely with engineering, design, and data science to deliver best-in-class advertiser-facing experiences.
- Drive adoption of audience features with agencies, brands, and internal trading teams.
- Use AI to move faster, applying AI tools across research, requirements, analysis, and delivery to raise the pace and quality bar of PM work.
- Define and track success metrics for audience products, including audience quality, performance, and revenue impact.
- Represent the audience product vision internally and externally with brands and agencies.
Requirements
- Bachelor's degree or equivalent practical experience.
- 7-10+ years of product management experience, ideally in advertising technology or an adjacent platform business, with a proven track record of launching complex, data-intensive products.
- Proven experience taking products from concept to launch, navigating ambiguity and validating demand along the way.
- Deep understanding of how advertisers build and use audiences (segmentation, seed audiences, lookalikes) and how audience signals flow through programmatic pipes.
- Experience working with first-party and third-party data, DMPs/CDPs, or data marketplaces.
- Strong technical and UX fluency; comfortable partnering closely with engineering, design, and data science to turn complex data into a simple advertiser-facing workflow.
- Hands-on AI experience: you've used AI tools to accelerate research, requirements, analysis, or delivery.
- Experience crafting Product Requirements Documents and driving cross-functional execution in a matrixed environment.
- A demonstrated point of view on where audience targeting is headed as the open internet evolves.
Skills
- Product Management
- Advertising Technology
- Audience Strategy
- Data Analysis
- UX Design
- AI Tools
- Product Requirements Documents (PRDs)
- Cross-functional Execution
- First-party data
- Third-party data
- DMPs/CDPs
- Data Marketplaces
Location
- Remote
- Onsite
- Hybrid
Work Type
- Full-time
Experience Level
- 7-10+ years of product management experience
Education Level
- Bachelor's degree or equivalent practical experience
Salary/Compensations
- $137,300—$251,800 USD
Benefits
- Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
- Retirement benefits such as a 401k plan and company match
- Short and long-term disability coverage
- Basic life insurance
- Well-being benefits
- Reimbursement for certain tuition expenses
- Parental leave
- Sick time of 1 hour per 30 hours worked
- Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
- Around 13 paid holidays per year
- Employee Stock Purchase Plan
- Eligibility for stock-based compensation grants
- Potential for variable compensation-based incentives and commissions
About the Company
- The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising.
- Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
- Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide.
- The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
- The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale.
- When you work here, your impact is worldwide.
- We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another.
- If you’re driven to solve meaningful challenges, we’d love to meet you.
Equal Opportunity
- The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs.
- We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
- The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
- Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
- As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
- Please reach out to us at accommodations@thetradedesk.com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
- When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions.
- Any information you share will be handled confidentially and will not impact our hiring decisions.