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About the Role
Inspira Education Group is seeking a GTM Operations Lead to join their expanding revenue operations team. This role is crucial for scaling and strengthening existing systems and processes, partnering closely with revenue operations leadership and collaborating with marketing, sales, and student success teams to drive global efficiency. The position involves hands-on work in HubSpot to enable DTC sales motions, reporting, and daily execution, translating business needs into scalable CRM solutions in a fast-paced, collaborative environment.
Responsibilities
- Collaborate with sales, marketing, and operations teams to enhance operational excellence and rigor.
- Define, develop, and implement scalable sales, marketing, and student success support systems and processes.
- Work closely with key stakeholders and cross-functional teams to understand operational needs and improve existing workflows.
- Educate sales, marketing, and student success teams about process changes and system updates, managing change effectively.
- Assist the team in finding simple and scalable process solutions for day-to-day challenges.
- Ensure data accuracy in HubSpot CRM.
- Lead all attribution infrastructure, including UTM tracking, Google Analytics, and ad platforms.
- Integrate all platforms, such as GTM, GA4, and HubSpot.
- Integrate third-party tools with GTM, GA4, and HubSpot (e.g., webinar tools, outgrow).
- Write and maintain documentation for operational processes.
- Prepare ad hoc analyses and participate in special projects.
- Create and maintain reports and dashboards to facilitate quick decision-making at scale.
- Drive process improvement, adoption, and effectiveness across all levels of the sales process.
Requirements
- 2+ years of experience in Business, Sales, Success Operations, or a similar role.
- Proven experience collaborating with sales, marketing, and operations teams to drive strategic initiatives.
- Experience in a startup environment and a demonstrated ability to work within a scaling team, ideally part of a team with less than 50 employees.
- Strong knowledge and understanding of sales and customer success disciplines.
- Solid functional understanding of HubSpot CRM, with robust experience in creating and maintaining reports and dashboards.
- Excellent analytical thinking skills, with the ability to break down ambiguous problems into clear, manageable components and identify optimal solutions.
- Exceptional verbal and written communication skills, along with strong organizational abilities.
- Experience in project or program management is a plus.
- Strong problem-solving and troubleshooting skills, with the ability to escalate issues and roadblocks as necessary.
- Commitment to drive actionable outcomes and results.
- Ability to balance a sharp focus on measurable outcomes with genuine empathy for people, customers, and the business.
- Flexible team player with a proactive approach.
- High energy, humility, and the capacity to work effectively with diverse personalities.
- Willingness to "roll up their sleeves" in this hands-on position.
Skills
- HubSpot CRM
- UTM tracking
- Google Analytics
- Ad platforms
- GTM
- GA4
- Project management
- Program management
Location
- NYC
Work Type
- Onsite
- Full-time
Experience Level
- 2+ years of experience
Education Level
- Bachelor's degree required
- Master's degree preferred
Benefits
- Health, dental, and vision insurance, base plans 100% employer paid
- Pre-tax benefits (FSA, DCFSA, HSA, Commuter)
- Flexible paid time off (PTO) and paid holidays
- 401(k) with company match
About the Company
- Inspira Education Group is one of the fastest-growing edtech startups in the US, aiming to democratize access to high-quality coaching.
- They are the world’s leading network of top admissions coaches in medical, legal, business, and college studies.
- They build software and services to disrupt long-entrenched application processes with products and experiences that provide an equal platform for candidates from diverse backgrounds worldwide.
- The company is backed by leading venture capital firms and investors, including Zeev Ventures, Quiet Capital, Craft Ventures, and Jeff Fluhr (Founder of Stubhub).
Equal Opportunity
- Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.