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About the Role
This specialist individual-contributor role requires you to be the technical expert within a pod, owning the data organization and trading desk of an assigned Holdco. You will be responsible for driving revenue through curated deals and audience products, working directly with trading, planning, and programmatic teams to lead deals end-to-end.
Responsibilities
- Own and exceed an individual quota for curated-deal and audience revenue within your assigned holdco.
- Source, lead, and close curated deal and segment agreements from first conversation through commercial terms, taxonomy sign-off, and activation.
- Keep pipeline and forecast accurate in CRM (HubSpot or Salesforce).
- Report on deals activated, segments distributed, spend flowing through curated packages, and identify blockers on stalled deals.
- Get Genius curated deal IDs and PMPs into the packages your holdco's central trading and curation unit buys from, and into agency-level programmatic teams.
- Work fluently in platforms such as The Trade Desk, DV360, Amazon DSP, Yahoo DSP, and major SSP and curation platforms.
- Negotiate deal structure including floor pricing, fees, scale and match-rate guarantees, tiering, and reporting SLAs.
- Determine when a curated deal is the right vehicle versus a segment license.
- Solve issues related to deal-ID hygiene, throughput and win rates, and discrepancy resolution.
- Get Genius segments distributed, priced, and discoverable in DSP data marketplaces, LiveRamp, Snowflake, and identity frameworks.
- Map Genius audiences into your holdco's proprietary taxonomy and audience framework.
- Partner with analytics and data-science teams on clean-room work, modeling, incrementality design, and measurement standards.
- Provide answers regarding audience scale, match rate, freshness, construction, and performance proof.
- Act as the technical escalation for your VP and account executives.
- Translate learnings into enablement for the pod regarding audience construction, cost, performance, and objections.
- Feed deal-level friction back to Product and Data Engineering.
- Work with Ad Ops, Insights, and Marketing on case studies, benchmark reporting, and post-campaign proof.
- Share pricing precedent, objection patterns, and winning structures with Curation & Audience Leads in other Holdco pods.
Requirements
- 4-6 years in programmatic, curation, audience data, or agency trading on the sell side, at an agency desk, or at a platform, with at least some time spent responsible for revenue.
- Hands-on fluency in the audience supply chain: deal IDs and curation, DSP and SSP mechanics, data marketplaces and onboarding, identity and match rates, clean rooms, and CPM-versus-data-fee economics.
- Ability to diagnose why a deal is not spending without asking anyone.
- Direct experience working with or inside a major HoldCo (WPP, Publicis, or Omnicom).
- Working relationships at a major holdco's trading, curation, or data teams, or a demonstrable ability to build them quickly.
- Ability to sell a data product on its merits to buyers who will pressure-test every claim.
- Ability to hold your own in a technical conversation with an analytics lead.
- Comfort making complex things simple and explaining technical concepts clearly.
- Operating discipline: accurate forecasting, clean CRM hygiene (HubSpot or Salesforce), and reliable follow-through.
Skills
- Programmatic advertising
- Curation
- Audience data
- Agency trading
- Sales
- Trading desk operations
- Data organization
- CRM (HubSpot or Salesforce)
- The Trade Desk
- DV360
- Amazon DSP
- Yahoo DSP
- SSP platforms
- Curation platforms
- Proprietary planning and activation stacks
- Data marketplaces
- LiveRamp
- Snowflake
- Identity frameworks (UID2, RampID)
- Clean rooms
- Analytics
- Data science
- Measurement standards
Location
- Hybrid
Work Type
- Hybrid
- Office-first
Experience Level
- Specialist
- Individual-contributor
- 4-6 years
Salary/Compensations
- $130,000 - $150,000
- Variable compensation
Benefits
- Eligibility for Genius Sports Group’s benefits plan
- Support for employee wellbeing
- Opportunities for skill, experience, and career growth
About the Company
- Genius Sports is enabling a new era of sports for fans worldwide by bringing together next-gen technology and live data.
- Company values: One team, being brave, driving change.
- Company culture emphasizes inclusivity and making a difference.
Equal Opportunity
- Assistance available during the recruiting process due to a disability.