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About the Role
Knix is seeking a Senior Product Manager to lead the strategic planning and implementation of a digital roadmap for their e-commerce platforms. This role involves using data, company insights, and customer feedback to prioritize and manage initiatives from ideation to deployment, collaborating with stakeholders, and working within an agile development team.
Responsibilities
- Develop and maintain the product roadmap for Knix e-commerce sites, designing customer-centric capabilities.
- Lead discussions with cross-functional teams and stakeholders to understand business goals and user needs.
- Solve problems, make decisions, and complete trade-off analysis to stay on track towards business deliverable commitments.
- Lead a product discovery process through developing feedback loops with users, and constant testing & prototyping with UX.
- Act as subject matter expert on Knix websites and site tools.
- Use customer behaviour data and feedback to build an AB testing approach on enhancement opportunities on site.
- Oversee both the long-term strategic direction of the roadmap and conversion optimization, as well as the tactical strategy and execution of individual features.
- Lead the discovery and deployment of AI-powered tools and LLM applications to improve internal efficiencies and drive conversion optimization.
- Define, prioritize and scope site initiatives along with Product and Tech lead to ensure resources are adequately assigned.
- Set KPIs and targets for new features and track results through pre and post-analysis and A/B testing.
- Draft stories/acceptance criteria, prioritize the backlog, and actively participate in the agile development process.
Requirements
- Strong ability to solve problems, make decisions, and complete trade-off analysis.
- Excellent stakeholder management skills, with experience aligning executives and cross-functional teams.
- Extremely strategic, comfortable with long-term planning, short-term tactical decisions, and making trade-offs.
- Experience working with analytical tools such as Amplitude to turn insights into actionable AB testing opportunities.
- Ability to juggle conflicting priorities while completing projects successfully.
- Outstanding verbal and written communication skills.
- Comfortable with JIRA.
- 5+ years of product management experience, including leading complex, high-impact initiatives on a customer-facing e-commerce platform.
- Strong business acumen and the ability to translate data (qualitative and quantitative) into strategic product decisions.
- Familiarity with experimentation frameworks and agile/lean methodologies.
- Clear, concise, but thorough verbal and written communication skills to absorb technical concepts and communicate them to a non-technical audience.
- Experience building strong relationships with senior stakeholders across the organization and influencing them.
- Possess a growth mindset, a willingness to disrupt the status quo, and a belief that there's always a better way to do things.
Skills
- Product Management
- Digital Roadmap Planning
- Data Analysis
- Customer Feedback Analysis
- Stakeholder Management
- Agile Development
- Problem Solving
- Decision Making
- Trade-off Analysis
- Strategic Planning
- Tactical Decision Making
- Analytical Tools (e.g., Amplitude)
- AB Testing
- JIRA
- E-commerce Platforms
- Business Acumen
- Experimentation Frameworks
- Agile Methodologies
- Lean Methodologies
- Communication Skills (Verbal and Written)
- AI Tools
- LLM Applications
Location
- North America
Work Type
- Full-time
Experience Level
- Senior
Salary/Compensations
- $125,300
Benefits
- 100% premium coverage for extended health and dental plans from day one for permanent full-time employees.
- Access to mental health support through Employee Assistance Programs via Dialogue (virtual coaching, therapy, counseling).
- Paid Parental Leave plan (tops up salary to 80% for eligible permanent, full-time employees).
- RRSP matching program for permanent full-time team members.
- 50% discount on Knix products.
About the Company
- Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life.
- Through innovative products and an engaged community, Knix empowers people to be unapologetically free.
- Launched in 2013, Knix is one of the fastest-growing intimate apparel brands in North America and is globally recognized as an innovator within the apparel space.
- Reaches over 3 million customers through online stores, retail locations across North America, wholesale, and Amazon.
- Revolutionizing the apparel industry with best-in-class customer experience, innovative products and brands Knix, Kt by Knix, and Mntd.
Equal Opportunity
- Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities.
- Diverse and inclusive teams empower us to make better decisions and inspire innovation.
- Committed to providing reasonable accommodations and will work with you to meet your needs.
- We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.