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About the Role
Analyze and understand customer behavior to maximize net sales for COS, overseeing and implementing onsite execution while adhering to visual branding guidelines. Report and analyze customer behavior KPIs and act on results.
Responsibilities
- Perform daily quality checks on all site content launches.
- Manage on-site visual merchandising, listing page product sorting, and landing page layouts to drive revenue.
- Ensure the site reflects a strong fashion aesthetic tailored to the local market.
- Plan, execute, and optimize customer lifecycle and segmented communications across Email and LINE to boost customer engagement.
- Analyze sales data, site performance data, customer behavior, and competitor trends to suggest feature enhancements, landing page updates, and market-specific site activities.
Requirements
- Previous experience in e-commerce or digital fashion industry preferred.
- Insightful and knowledgeable in product hierarchy and customer journey.
- Excellent English and Japanese language skills, both verbal & written.
- Curious mindset in data.
- Excellent communicator and the ability to build relationships with key stakeholders.
- Possess a strong eye for fashion styling and visual standards, paired with a deep understanding of online consumer behavior.
- Ability to be highly organized, thrive when managing multiple deadlines simultaneously, and take absolute pride in the precision of site execution.
- Love digging into customer journeys and sales data to troubleshoot frictions and improve the digital shopping experience.
- A flexible team player who handles changing business needs with an open mind and a proactive, collaborative attitude.
- Must have the legal right to work in Japan.
Skills
- Knowledge of E-commerce tools (CMS, BI, GA/GA4)
Location
- Japan
Work Type
- Contract
- Full-time
Benefits
- 25% staff discount usable on all H&M Group brands in stores and online.
- H&M Incentive Program (HIP).
- Commuting fee
- Celebration of Long Service Award
- HIP - H&M Incentive Program for Long service employee
- Childcare / Family Care Leave
- Health checkup
- Wellness benefit (Benefit one)
- Paid leave / Sick leave
- Volunteer benefit
- Opportunity to work with global environment
About the Company
- H&M Group is a multi-brand organization comprised of H&M and our Portfolio Brands, including COS, Weekday, & Other Stories, and ARKET.
- COS offers a wardrobe of ready-to-wear and accessories rooted in exceptional quality and lasting design. The brand has an elevated aesthetic that embodies luxury with an emphasis on craftsmanship, innovation and compelling fashion movements.
Equal Opportunity
- At COS we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organisation. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence all diversity dimensions are taken into consideration in our recruitment process.