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About the Role

We are looking for a growth lead in Japan to shape and execute ChatGPT’s growth plans. You will partner with the Japan GM to understand local users, identify growth opportunities, and translate these into product improvements, funnel optimizations, and performance marketing tests. This role spans acquisition, activation, retention, and monetization, requiring collaboration with Product, Engineering, Design, Data Science, Partnerships, and Marketing teams to influence priorities and deliver measurable impact. The position blends product growth and funnel optimization with performance marketing, connecting audience, message, creative, and channel learnings to enhance in-product journeys.

Responsibilities

Partner with the Japan GM to set a country growth plan and roadmap priorities, with clear hypotheses, owners, dependencies, and measurable outcomes.
Use user research, funnel and cohort data, and competitive insight to identify local friction and prioritize opportunities most important to users.
Run performance marketing tests with regional marketers across relevant channels, creators, and partners, using incrementality, CAC, payback, and LTV to determine scaling strategies.
Design and execute rigorous experiments across onboarding, activation, repeat usage, re-engagement, and paid conversion, measuring incremental impact and iterating.
Collaborate with Product, Engineering, Design, and Data Science partners to prototype, test, and launch locally relevant experiences.
Partner with regional Marketing and central media teams to brief and prioritize audience, positioning, creative, and channel tests based on the country plan.
Own the country growth scorecard across acquisition, retention, paid conversion, and unit economics, distinguishing incremental user and revenue gains and learnings.
Connect priority use cases, product improvements, and acquisition plans into a coherent journey from first exposure to repeated value.
Run the growth operating cadence with the GM and regional teams, aligning central and local partners on results, trade-offs, dependencies, and next steps.
Build and operate segmentation, lifecycle journeys, growth tooling, performance marketing, and product experimentation capabilities for cross-market scaling.

Requirements

10+ years of experience in product growth, growth marketing, data science, or growth strategy and operations, with hands-on execution in a fast-paced technology company.
Proven track record of translating local research and user behavior into product and growth priorities, and shipping improvements with measurable impact.
Strong command of acquisition, activation, retention, and monetization funnels, including technically rigorous experimentation and interpretation.
Practical performance marketing experience across audience, channel, creative, and measurement decisions, with the ability to partner effectively with media specialists.
Analytical fluency in cohort analysis and growth economics, including incrementality, LTV, CAC, payback, and contribution margin.
Experience adapting and running campaigns across markets, leveraging local audience behavior, channels, language, and cultural context to improve relevance and performance at scale.
Experience owning growth goals and delivering measurable user or revenue outcomes across product and marketing levers.
Ability to influence and align central and regional teams, translate local needs into scalable approaches, and navigate ambiguity.

Skills

Product Growth
Growth Marketing
Data Science
Growth Strategy
Growth Operations
Performance Marketing
Experimentation
Cohort Analysis
Growth Economics
Segmentation
Lifecycle Journeys
Growth Tooling

Location

Tokyo, Japan

Work Type

Onsite
Travel as needed

Experience Level

10+ years

About the Company

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity.
We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products.
AI is an extremely powerful tool that must be created with safety and human needs at its core.
To achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared.
Join us in shaping the future of technology.

Equal Opportunity

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.
Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates.
For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information.
In addition, job duties require access to secure and protected information technology systems and related data security obligations.
We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.