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About the Role
Connor, Clark & Lunn Financial Group is seeking a Brand Manager to join their marketing team. This role is ideal for someone with a "can-do" attitude, a passion for new projects, and up-to-date knowledge of marketing trends and technologies. The position offers a unique opportunity to be a champion in the company's marketing and branding journey.
Responsibilities
- Manage and execute marketing campaigns for both corporate and employer brands.
- Manage multiple projects from briefing to launch, including project scoping, preplanning, and collaboration with design, digital, and communications teams.
- Research and identify target audiences and industry peers.
- Assess and deploy marketing initiatives, measuring and iterating as required.
- Manage project planning and budgeting.
- Oversee compliance requirements for marketing initiatives in a highly-regulated industry.
- Build out virtual and in-person events from concept through execution.
- Collaborate with the marketing and communications team to brainstorm and implement new strategies.
- Work with key stakeholders to update and improve their marketing efforts.
- Identify the latest trends and technologies within marketing relevant to the asset management industry.
Requirements
- Minimum of 5-7 years of marketing experience, ideally in asset management.
- Experience managing internal clients is an asset.
- Undergraduate Degree in Marketing, Communications, Public Relations, or similar.
- Asset management knowledge.
- Proficiency in verbal and written French is an asset.
- Familiarity and curiosity using digital marketing technology such as Salesforce Account Engagement (formerly Pardot), WordPress, and Formstack.
- Experience in utilizing social platforms and optimizing paid and organic media initiatives.
- Effective written and oral communication and presentation skills with the ability to improvise.
- Ability to work independently while creating consensus throughout the process.
- Creative mind with an eye for detail and a proven track record of successful ideas.
- Flexibility and adaptability to the evolving needs of the business.
- Openness to continuous learning.
Skills
- Technology
- Storytelling
- Creative out-of-the-box thinking
- Strategic thinking
- Forward thinking
- Relationship building
- Goal-oriented
- Adaptability
- Continuous learning
- Digital marketing technology (Salesforce Account Engagement, WordPress, Formstack)
- Social media utilization
- Paid and organic media optimization
- Written communication
- Oral communication
- Presentation skills
- Improvisation
- Independent work
- Consensus building
- Creativity
- Attention to detail
Location
- Toronto
Work Type
- 12 month contract
- Hybrid
Experience Level
- 5-7 years of marketing experience
Education Level
- Undergraduate Degree in Marketing, Communications, Public Relations, or similar
Salary/Compensations
- $110,000 to $125,000
- Annual performance bonus
Benefits
- Competitive total compensation
- Retirement savings support
- Wellness credits
- Enhanced parental leave
- Comprehensive health benefits
- Continuous learning budgets
- Paid study days
- Support for professional designations
- Social events
- Volunteering opportunities
- Commitment to corporate social responsibility
- Flexible work practices supporting work-life balance
About the Company
- Connor, Clark & Lunn Financial Group is committed to fostering belonging through collaboration, inclusion, and flexibility.
- They prioritize employee development with meaningful work and continuous learning opportunities.
- The company offers competitive compensation and benefits to recognize employee contributions.
Equal Opportunity
- Committed to providing an inclusive, accessible recruitment and selection process.
- Welcome and encourage applications from people with disabilities.
- Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process.
- AI may be used to support certain stages of our screening & recruitment process. These tools support, but do not replace, human judgment and decision-making.