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About the Role
Supports the Strategic Demand team and US/Canadian Sales teams in driving Strategic Revenue Management (SRM) initiatives for profitable growth. Leads the creation of market portfolio pricing and promotion strategy, development of annual pricing and promotion plans, and overall management of market pricing and promotion practices. This role optimizes trade investment productivity, net price realization, and improved mix through collaboration across the organization.
Responsibilities
- Support the Mars Culture by leading and living the Five Principles and communicating our expected business environment to all associates.
- Demonstrate leadership in living the purpose of Mars Global Food segment and Mars, Inc.
- Create, implement, and track pricing & promotion strategic plans.
- Develop and continuously improve Pricing & Promo Playbooks.
- Partner with Marketing, CMI and Sales for optimized brand pack-price architecture.
- Partner with Key Account teams to unlock price point and promo optimization opportunities by channel for profitable category growth.
- Analyze trade promotions and develop promo strategies to maximize Promo ROI.
- Partner with Customer Marketing to update price lists, promo guidelines, and pricing policies.
- Partner with Finance & Commercial to deliver target Gross Margin shape.
- Partner with Marketing and R&D to capture Innovation price-value opportunities and enhance alignment to brand strategy and overall pack-price architecture goals.
- Partner with Finance and S&OP+ team to ensure price & promo recommendations and action inputs are included in Annual Operating Plan and period S&OP+ updates.
- Co-chair Pricing Council, including integration of fact-based recommendations with S&OP+ Step decision owners.
- Ensure agreed actions are followed through.
- Lead the execution, planning and management of agreed Pricing actions.
- Coordinate the deployment of any list price increases, providing project management support to ensure agreed actions are executed on time and on budget.
- Lead the development and continuous improvement of Pricing & Promotion advanced analytics tools and reporting, including optimization and scenario planning tools.
- Support the Strategic Demand and Sales teams in the Annual Planning process.
Requirements
- Bachelor degree in business, finance, economics, math or sciences. Graduate level preferred.
- 3-5+ years of experience in a blue chip FMCG/consumer products company and an analytical and commercial background.
- Experience with revenue management, P&L management, or financial accounts.
- Experience working with retail POS data – Nielsen, IRI, etc.
- Direct experience evaluating and optimizing retail promotions for volume lift and financial ROI.
- Understanding of pricing strategy and the end-to-end steps required to deploy cost price changes within a market.
- Strong track record of translating strategies into action and delivering results.
- Strong leadership and influencing capability.
- Strong interpersonal, analytical, and problem-solving skills.
Skills
- Revenue management
- P&L management
- Financial accounts
- Retail POS data analysis (Nielsen, IRI)
- Retail promotion evaluation and optimization
- Pricing strategy
- Cost price change deployment
- Leadership
- Influencing
- Interpersonal skills
- Analytical skills
- Problem-solving skills
Work Type
- Full-time
Experience Level
- 3-5+ years
Education Level
- Bachelor's degree
- Graduate degree preferred
Salary/Compensations
- USD 101,120.00 - USD 139,040.00
Benefits
- Company bonus
- Variable pay
- Medical benefits
- Dental benefits
- Participation in 401k plan
- Paid time off benefits
About the Company
- Mars Food North America
- Mars, Inc.