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About the Role
We are seeking a Head of Growth to own every channel that brings in demand, identify effective strategies, and scale them to reach every commercial real estate professional who should be on Henry. This role is critical for turning our current momentum into a powerful growth engine.
Responsibilities
- Define MQLs, build channel targets, and own the weekly growth number.
- Manage conferences and booths, selecting shows and ensuring lead generation.
- Organize and execute events and webinars that attract CRE professionals and generate pipeline.
- Own paid acquisition channels including SEO, SEM, and LinkedIn ads, focusing on performance and scalability.
- Develop content, case studies, and testimonials to support sales efforts.
- Design and implement gifting campaigns targeting key brokers and executives.
- Build custom email sequences segmented by audience and stage to drive conversions.
- Develop a deep understanding of the Ideal Customer Profile (ICP) and the product to effectively market Henry.
Requirements
- 5+ years in growth or demand generation.
- At least 2 years owning the pipeline number at a high-growth B2B SaaS or AI company.
- Experience managing multiple channels simultaneously (events, paid, content, email) with a focus on measurement and optimization.
- Ability to start from scratch and build a growth strategy without an existing playbook.
- Willingness to perform hands-on tasks across various growth activities.
- Commercially minded with a focus on meetings and revenue.
- Strong drive and ambition.
- Located in NYC or willing to relocate.
- Ready to work 60+ hours per week.
Skills
- Demand Generation
- SEO
- SEM
- LinkedIn Ads
- Content Marketing
- Email Marketing
- Event Marketing
- Webinar Production
- Paid Acquisition
- Customer Relationship Management
- Product Marketing
- B2B SaaS Marketing
- AI Marketing
Location
- New York City
Work Type
- In-Office
- 5 Days/Week
- Full-Time
Experience Level
- 5+ years
- 2+ years owning pipeline number
Salary/Compensations
- Top of market pay
Benefits
- A blank canvas with a real budget
- Category-defining product
- Fastest path to VP of Marketing
- Equity in a venture-backed company
- Founder support
About the Company
- Henry is the AI deal platform for commercial real estate, used by brokers to manage the entire deal workflow.
- We are the fastest-growing AI-native proptech company globally, backed by tier one VCs including YC.
- Teams from the largest commercial real estate brokerages use our platform.