Commercial Lead, Analytics Product Sales at The Nielsen Company | NY, US | Rezi

Commercial Lead, Analytics Product Sales at The Nielsen Company

Commercial Lead, Analytics Product Sales

The Nielsen Company · NY, US

1 months ago

Commercial Lead, Analytics Product Sales

The Nielsen Company · NY, US

a month ago
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About the Role

The Commercial Lead is responsible for aggressively expanding Nielsen’s Analytics US revenue within the Digital vertical. This role owns the full sales cycle, from identifying opportunities to closing complex technical deals. We seek a hybrid individual with the grit of a sales "hunter" and the analytical capabilities of a data scientist, who can develop and go-to-market with technical solutions for complex measurement challenges.

Responsibilities

  • Own and consistently exceed an individual annual revenue quota for the Digital Publisher vertical.
  • Drive full-cycle business development, including prospecting, opportunity advancement, contract negotiation, and closing.
  • Engage with C-level clients to represent existing Nielsen products and creatively pitch solutions, translating complex concepts into clear, revenue-driving client solutions.
  • Drive all forms of new business, including upsells, net new logos, and win-backs.
  • Strategically prospect and close new business by identifying client pain points and mapping them to Nielsen's advanced analytical capabilities.
  • Create, grow, and manage a robust sales pipeline within Salesforce, ensuring accurate revenue forecasting and delivery.
  • Lead Analytics Product Sales for the Digital vertical, responsible for commercial and strategic success.
  • Develop and execute go-to-market strategy.
  • Collaborate with other Nielsen teams (Account Management, Client Insights, Marketing, Product Leadership) to identify and execute new business opportunities.
  • Serve as Subject Matter Expert for all Nielsen Analytics solutions.

Requirements

  • 5+ years of experience with a documented track record of exceeding sales quotas and closing six-figure-plus deals, ideally within media & advertising, consulting, SaaS, ad tech, measurement & research, or a related domain.
  • Ad sales, media planning/buying, and prior agency or digital ad-seller experience are a plus.
  • Must be able to think and act creatively, analytically, and productively to create new analytical solutions.
  • Ability to link analytical methodologies directly to client ROI and business growth.
  • Experience negotiating and closing six-figure+ deals, including navigating client stakeholder, procurement, and legal processes.
  • Deep understanding of the digital media & advertising landscape, including cross-channel advertising, social media, creators, programmatic, and ad tech and identity (HEMs, cookie-deprecation, first-party data matches).
  • Proven ability to develop long-term client relationships and manage long-cycle, consultative sales engagements.
  • Ability to build and commercialize complex, next-gen solutions for important media companies.

Skills

  • Sales
  • Data Science
  • Consultative Sales
  • Client Service
  • Internal Collaboration
  • Adaptability
  • Negotiation
  • Analytical Skills
  • Business Development
  • Salesforce

Location

  • US

Work Type

  • Full-time

Experience Level

  • 5+ years

Education Level

  • Bachelor's Degree required
  • MBA or other Master's Degree a plus

Salary/Compensations

  • $131,000 - $218,000

Benefits

  • Comprehensive health and wellness plans
  • 401(k) with Nielsen company match
  • Generous paid time off policy
  • Potential for company-provided vehicle
  • Potential for discretionary incentive/bonus eligibility

About the Company

  • Nielsen powers a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results.
  • Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed.
  • We are proudly rooted in our deep legacy as we stand at the forefront of the media revolution.
  • We champion our employees, enabling their best to power our future.

Equal Opportunity

  • Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.