Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this Sr. Manager, Consumer Insights, Tim Hortons, Canada role.
Rezi rewrites your resume against Restaurant Brands International's job description. Free.
Tailor your resume to this Sr. Manager, Consumer Insights, Tim Hortons, Canada role.
Rezi rewrites your resume against Restaurant Brands International's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Sr. Manager, Consumer Insights, Tim Hortons, Canada posting at Restaurant Brands International — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Sr. Manager, Consumer Insights, Tim Hortons, Canada posting at Restaurant Brands International — free, in seconds.
About the Role
This role is accountable for the impact of insight on decisions across the business, ensuring the best menu, guest experience, and marketing that resonates with all Canadians. It suits a strong communicator and strategist who is technically grounded in research methods and thrives in a fast-paced environment.
Responsibilities
- Own the insight agenda for your portfolio and be accountable for the decisions it shapes.
- Proactively identify business issues and bring forward a fresh, well-argued perspective.
- Provide foresight by reading leading signals across various data sources to anticipate guest, category, and business trends.
- Influence senior stakeholders across the business to ensure the consumer voice shapes decisions early.
- Prioritize ruthlessly across a high volume of demand to protect team capacity for proactive, high-leverage work.
- Lead the development, execution, and evaluation of custom and tracking research.
- Build and own the team's first-party research capability, including panel relationships, tools, and design standards.
- Set the in-house-versus-agency call across the portfolio.
- Build strong relationships with internal partners, suppliers, and agencies.
- Set the standard for how the team uses AI to compress execution and redeploy time to higher-value work.
- Present to senior stakeholders with storytelling that connects insight across the business to guide decisions.
- Lead the communication process and manage expectations on schedule and scope.
- Manage and develop a direct report, building strategic-partner capability on the team.
Requirements
- Proven ability to lead and influence business decisions at a senior level.
- Minimum 5 years in a strategy or insights role.
- Strong business acumen and a track record as a strategic partner.
- A forward-looking read on the consumer and category, able to connect signals into a defensible point of view.
- Strong communication and presentation skills; can adapt to changing scope.
- Fluency with AI/GenAI tools and the judgment to set standards for their use.
- Extensive research craft across qualitative and quantitative methods, including designing and fielding first-party (panel-based) studies.
- Strong curiosity and passion for the consumer; detail-oriented and well-organized.
- Retail/QSR experience an asset.
- PowerPoint and Excel proficiency assumed.
Skills
- Strategy
- Insights
- Research Methods
- Communication
- Presentation
- AI/GenAI Tools
- Qualitative Research
- Quantitative Research
- Storytelling
- Microsoft PowerPoint
- Microsoft Excel
Location
- Canada
Work Type
- Onsite
- Full-time
Experience Level
- Senior Manager
- Minimum 5 years
Salary/Compensations
- $130,000 – $165,000 CAD
- Eligible for annual discretionary bonus plan
- May be eligible for equity grants
Benefits
- Comprehensive global paid parental leave program
- Free telemedicine
- Mental wellness support
About the Company
- Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.
- RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®.
- RBI is committed to growing its brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support.
- Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
- Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
Equal Opportunity
- Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations.
- RBI's policy applies to all terms and conditions of employment.
- Accommodation is available for applicants with disabilities upon request.