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About the Role
As the Principal, EMEA Sales Strategy and Operations, you will lead the operational strategy and execution for two of our most important regions in EMEA. You will partner closely with regional sales leadership, global sales operations, marketing, finance, and other cross-functional teams to drive sales productivity, accelerate pipeline growth, and enhance forecasting accuracy. You will identify, design, and execute strategies that improve performance, scalability, and operational excellence across UKI, CEE and Israel regions. You will bring structure, insight, and momentum to a rapidly growing business.
Responsibilities
- Serve as a business partner to the UKI, CEE and Israel AVPs and Sales Leadership team, defining and driving strategic initiatives that enable the region to achieve its quarterly and annual revenue objectives.
- Deliver actionable insights, analytics, and use AI to enhance decision-making, uncover performance bottlenecks, and accelerate sales execution.
- Continuously improve processes, innovate and find scalable solutions to do more with less.
- Use AI and automation to improve sales productivity and help leadership anticipate blockers and reduce risks.
- Partner with other Regional Leaders, global RevOps, Marketing Ops, Finance and Enablement to ensure regional execution aligns with global go-to-market strategy and expectations.
- Drive forecasting discipline: ensure accurate pipeline coverage, risk identification, deal reviews, and business reviews with regional leadership.
- Monitor region-specific market dynamics and ensure sales operations are tailored to the unique UKI, CEE and Israel environment.
- Own key regional sales operations metrics (e.g., sales cycle length, win rate, pipeline conversion, average deal size, forecasting accuracy, quota attainment) and provide regular reporting to senior leadership.
- Support EMEA sales Strategy and Operations leader to improve cadences.
- Partner with GTM strategy team and provide input to sales planning, including regular updates to quotas, customer segmentation, account targeting, and Channel development.
Requirements
- Proven senior experience (10+ years) in sales operations, revenue operations or go-to-market operations in a high-growth technology / SaaS company.
- Experience scaling sales operations across multiple regions (preferably EMEA) including complexity of multiple countries, languages, regulatory frameworks.
- Strong analytical skills and comfort working with data: able to turn data into insights and actions.
- Deep understanding of sales processes/end-to-end sales lifecycle, pipeline management best practices, forecasting, territory/quota design, incentive comp, CRM systems (e.g., Salesforce).
- Experience to use AI to drive automation, innovation and improve efficiency.
- Exceptional cross-functional collaboration and influencing skills: ability to partner with sales leadership, marketing, product, finance, enablement and others.
- Excellent communication (verbal & written) — able to articulate complex operational issues and influence senior leadership.
- Comfortable working in fast-paced, dynamic, changing environment; strong change-management aptitude.
- Strategic thinking with strong execution orientation.
Skills
- AI
- Salesforce
- Data Analysis
- Collaboration
- Communication
Location
- London, the UK
Work Type
- Full-time
Experience Level
- 10+ years
About the Company
- Cloudflare is on a mission to help build a better Internet.
- The company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies.
- Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code.
- Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request.
- As a result, they see significant improvement in performance and a decrease in spam and other attacks.
- Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.
- Cloudflare values candidates who have the instinct to spot a "normalized" problem and the AI-native curiosity to create a solution using the latest tools.
- Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up.
- Cloudflare is not just a highly ambitious, large-scale technology company; it's a highly ambitious, large-scale technology company with a soul.
- Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
- Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work.
- Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.
- 1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver.
- We don’t store client IP addresses never, ever.
- We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Equal Opportunity
- Cloudflare is proud to be an equal opportunity employer.
- We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.
- All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law.
- We are an AA/Veterans/Disabled Employer.
- Cloudflare provides reasonable accommodations to qualified individuals with disabilities.
- Please tell us if you require a reasonable accommodation to apply for a job.
- If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.