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About the Role
Support Thuma's email and SMS programs by bringing campaigns and automated journeys to life, ensuring accuracy, brand consistency, and timely delivery. This role requires precision and marketing judgment to build communications that deepen customer relationships.
Responsibilities
- Build, schedule, and deploy email and SMS campaigns, including audiences, suppressions, personalization, links, and UTMs.
- Own campaign QA, ensuring accurate rendering.
- Support and optimize automated lifecycle flows.
- Manage the lifecycle calendar and Asana workflow, securing inputs and surfacing risks.
- Partner with cross-functional teams to keep briefs on schedule.
- Support testing across creative, copy, offers, audiences, cadence, and personalization.
- Contribute to list growth through email and SMS capture strategy and testing.
- Deliver reporting and translate results into recommendations.
- Maintain standards for documentation, templates, linking practices, and QA.
Requirements
- 2 to 4 years in lifecycle, email, CRM, or eCommerce marketing.
- Exceptional attention to detail and organization.
- Manage deadlines and stakeholders effectively.
- An instinct for efficiency, including using AI to streamline workload.
- A methodical approach to quality assurance and full ownership of accuracy.
- Clear communication and the judgment to raise risks proactively.
- Ability to act as both an executor and a problem solver.
- Genuine curiosity about customer behavior.
- Enthusiasm and an appetite to grow.
Skills
- Klaviyo or comparable platform campaign building
- Segmentation
- Personalization
- Testing
- Deliverability
- Lifecycle performance analysis
- Asana
- Figma
- Shopify
- Attentive
- Tableau
Location
- Hybrid
Work Type
- Full-time
- Hybrid
Experience Level
- Mid-level
Salary/Compensations
- $90,000 - $100,000 a year
Benefits
- 401(k) with company matching up to 6%
- Comprehensive medical, dental, and vision coverage
- 100% paid parental leave
- Company-sponsored One Medical and WellHub memberships
- Employee stock option plan
- Flexible hours
- Flexible PTO
- 13 company holidays
- $100 monthly cell phone stipend
- Up to $150 monthly commute reimbursement
- Complimentary product credit up to $3,000
About the Company
- Thuma is a bedroom lifestyle brand offering Bed Time essentials and amenities designed to celebrate life’s simple pleasures through thoughtful elevated design, quality craftsmanship, and modern convenience.
- We hire for integrity, initiative, collaborative spirit, open mindedness, and willingness to learn.
- Thuma is dedicated to bringing people with diverse perspectives and unique experiences together to do great work.
- We strive to create a sense of belonging by creating an inclusive culture where everyone can be their authentic self and by treating each and every team member with kindness, equity, and respect, always.