Insights Analyst, Social Media at SALT XC | CA | Rezi

Insights Analyst, Social Media at SALT XC

Insights Analyst, Social Media

SALT XC · CA

1 months ago

Insights Analyst, Social Media

SALT XC · CA

a month ago
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About the Role

As The Kitchen’s Insights Analyst, you’re an expert in social listening who can turn raw conversation data into clear, actionable insights. You run and maintain listening scans across brand, campaign, and newsroom topics and know how to translate volume, sentiment, themes, and emerging conversations into takeaways that matter: what’s happening, why it matters, and what we should be watching next. Beyond listening scans, you look for patterns across culture, identifying spaces and moments where the brand has a right to win. You use those insights to help answer briefs shared by Strategy, working collaboratively to bring listening and cultural signals into the development of ideas.

Responsibilities

  • Run and maintain social listening scans across brand, campaign, and newsroom topics.
  • Translate social listening data into clear, actionable insights.
  • Identify patterns across culture and brand opportunities.
  • Collaborate with Strategy and Creative teams to inform ideas and creative decisions.
  • Own and collaborate on the listening component of briefs.
  • Educate stakeholders on scoping listening requests.
  • Contribute ideas and identify brand participation opportunities during ideation.
  • Articulate social media metrics, themes, and performance data into meaningful takeaways.
  • Stay informed on digital media, culture, and emerging social platforms.

Requirements

  • Experience with at least one social listening tool.
  • Experience in at least one major social media management or listening suite (e.g., Talkwalker, Sprout Social, Hootsuite, Buffer).
  • Extensive knowledge and work experience in social media across major platforms (Twitter, Facebook, Instagram, TikTok, Pinterest).
  • Understanding of brand audiences/targets and digital media targeting.
  • Understanding of tools used to mine insights and monitor social performance.

Skills

  • Social listening
  • Data analysis
  • Insight generation
  • Cultural trend analysis
  • Collaboration
  • Communication
  • Reporting
  • Ideation
  • Social media management
  • Digital media
  • Trend monitoring

Location

  • Toronto

Work Type

  • Hybrid

Experience Level

  • 4+ years relevant experience

Salary/Compensations

  • $60,000–$75,000

About the Company

  • The Kitchen brings together a range of disciplines and capabilities, including creatives, producers, data analysts, and social experts.
  • The team moves at the speed of culture, responding to trends and events to create ideas that transcend social media.
  • The Kitchen has been recognized internationally by Cannes, One Show, and named Campaign's Global ‘In-House Agency of The Year’.
  • The company is looking for passionate individuals dedicated to creating ground-breaking work and pushing limits.

Equal Opportunity

  • The Kitchen and Kraft Heinz are committed to Equal Employment Opportunity.
  • They aim to attract and retain the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age, or disability.