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About the Role
The Global Advertising and Brand Management (GABM) team drives marketplace demand and commerce for American Express products and services through innovative branding, marketing, and experiences. The Global Brand Sponsorships and Experiential Marketing team within GABM manages over 40 global partnerships, delivering exclusive access and engagement platforms across sports, music, and other cultural interests.
Responsibilities
- Support the strategy, creative development, and execution of sports activations, focusing on the Wimbledon partnership, including Card Member benefits, prospect engagement, live activation plans, digital extensions, branding, media utilization, and B2B hospitality.
- Collaborate with internal and external partners to deliver best-in-class plans from briefing through execution and measurement.
- Manage large budgets in partnership with the Finance team, ensuring adherence to internal processes and project completion within budget.
- Develop relationships across the American Express enterprise to create strategic sponsorship programs supporting B2B and B2C business priorities.
- Communicate regular updates and strategic activation plans clearly to team leadership.
- Support ad-hoc strategic sponsorship projects as needed.
- Represent American Express within the sports industry to deepen relationships and knowledge, staying at the forefront of customer experience.
- Travel is required to execute onsite programs.
Requirements
- 4+ years of work experience with a focus on sponsorship, large-scale events, and experiential marketing/partnerships.
- Proven track record in managing external partners, large-scale cross-functional teams, and agency partners across experiential, media, content, and PR.
- Experience in people leadership, including engagement in individual development plans.
- Expertise in navigating ambiguity and building strategy from the ground up to achieve team objectives.
- Ability to work under pressure with compressed timelines.
- Ability to balance multiple work streams while demonstrating strong leadership and composure.
- Strong communication skills (written and verbal) and executive presence.
- Focus on innovation and a continuous desire to learn about experiential marketing, technology, payment innovations, and the competitive landscape.
- Strong measurement and analytical skills.
- Employment eligibility to work in the United Kingdom is required; visa sponsorship will not be pursued.
Skills
- Sponsorship
- Large-scale events
- Experiential marketing
- Partnerships
- External partner management
- Cross-functional team leadership
- Agency management
- People leadership
- Strategic planning
- Budget management
- Communication
- Executive presence
- Innovation
- Measurement
- Analytical skills
Location
- London (hybrid)
Work Type
- Hybrid
Experience Level
- 4+ years
Benefits
- Competitive base salaries
- Bonus incentives
- Support for financial well-being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
About the Company
- American Express has a 175-year history of innovation, shared values, and Leadership Behaviors, with an unwavering commitment to customers, communities, and colleagues.
- The company delivers differentiated products and world-class customer service with a strong risk mindset, upholding its brand promise of trust, security, and service.
- Team Amex offers comprehensive support for holistic well-being, with opportunities for learning, leadership development, and career growth.
- Employee voices and ideas are valued, and work contributes to defining the future of American Express.
Equal Opportunity
- Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.