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About the Role
We are looking for an experienced Business Development Representative to join our UKI Sales Development team at Genesys. This is an outbound-focused role responsible for identifying, engaging and developing new business opportunities across the UK and Ireland. You will work closely with Account Executives, Marketing and the wider BDR team to identify target accounts, engage the right people and create qualified pipeline for the UKI sales organisation. The role requires someone who is comfortable with high-volume outbound prospecting and understands how to use phone, email, LinkedIn and other digital channels to engage prospects. You should already have experience working in a BDR or similar sales development role and be comfortable managing your own prospecting activity, accounts, cadences and pipeline targets.
Responsibilities
- Prospect into target accounts across the UK and Ireland to identify and create new business opportunities.
- Run high-volume outbound prospecting across phone, email, LinkedIn and other digital channels.
- Use Salesloft to build and manage prospecting cadences, daily activity and follow-up.
- Use Salesforce to manage accounts, contacts, activity and opportunities while maintaining good CRM discipline.
- Research target accounts and identify the right people and personas to engage.
- Use account, intent and engagement data to help prioritise prospecting activity.
- Develop personalised messaging based on the account, persona and potential business challenges.
- Cold call prospects and confidently engage senior business and technology stakeholders.
- Qualify potential opportunities by understanding business challenges, priorities, timing and potential fit for Genesys.
- Work closely with Account Executives to develop account plans and outbound prospecting strategies.
- Partner with Marketing on campaigns, events and account-based engagement activity.
- Follow up with prospects from local events, campaigns and other marketing activity.
- Attend customer, partner and industry events across the UK and Ireland where required.
- Maintain consistent prospecting activity while focusing on the quality of conversations and opportunities created.
- Build and maintain qualified pipeline against individual and team targets.
- Use AI and other sales technology to improve research, personalisation, productivity and prospect engagement.
Requirements
- A minimum of 2 years' experience in a BDR, SDR or similar sales development role.
- Outbound prospecting experience is highly beneficial.
- Experience working in a high-volume outbound sales environment.
- Confidence cold calling and engaging new prospects.
- Experience using phone, email and LinkedIn as part of a multi-channel prospecting approach.
- Experience using Salesloft or a similar sales engagement platform.
- Experience using Salesforce or a similar CRM platform.
- Strong verbal and written communication skills.
- Good account research and prospecting skills.
- The ability to identify and engage different personas within an organisation.
- Strong organisation and time management skills.
- Experience working towards activity, opportunity and pipeline targets.
- The ability to work independently while collaborating closely with Account Executives, Marketing and other BDRs.
- Resilience, consistency and a willingness to learn and take coaching.
- An interest in technology, customer experience and AI.
Skills
- AI fluency is a desirable skill at Genesys.
- Experience using AI tools to support account research, prospecting, personalisation, productivity or sales activities would be advantageous.
Location
- London
Work Type
- Hybrid
- Full-time
Experience Level
- Minimum of 2 years' experience in a BDR, SDR or similar sales development role
Benefits
- Paid volunteer time
- August Free Fridays
- Well-being resources
- Regionally tailored programs for employees and their families
About the Company
- Genesys helps organizations create better customer experiences through AI-powered experience orchestration.
- Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.
- Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.
- Genesys has an established BDR career path designed to support continued development within Sales Development and the wider sales organisation.
- AI at enterprise scale – Build, support and operate AI-powered technology used by more than 8,000 organizations worldwide. 150+ new AI features were released in the last fiscal year.
- A flexible-first culture – Join a global team of nearly 7,000 employees with flexible ways of working designed to help people do their best work.
- Growth in the AI era – Build future-ready skills through mentorship, learning programs, leadership development and education support.
- Genesys is Great Place to Work® certified in 17 countries and 94% of employees are proud to tell others they work at Genesys.
- Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences.
- Genesys Cloud™ is the Agentic Orchestration Platform that securely connects people, systems, data and AI across the enterprise with built-in governance and control.
- As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces.
Equal Opportunity
- Genesys is an equal opportunity employer committed to fairness in the workplace.
- We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.