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About the Role
This role is a key part of a dedicated global in-house creative production team driving creative innovation within the marketing team of a global leader in the Tech industry. The Art Director will develop, execute, and refine high-impact integrated marketing campaigns, shaping the visual identity and creative direction primarily for US and LATAM markets, with a strong focus on driving measurable business outcomes. A foundational requirement is demonstrated confidence and practical experience in integrating emerging AI and generative tools into the design and production workflow.
Responsibilities
- Lead the conceptualization and execution of visually stunning and strategically sound creative assets that adhere to global brand guidelines while resonating locally.
- Provide clear art direction and feedback to designers, copywriters, and production specialists.
- Translate marketing objectives and data-driven insights into compelling visual narratives and actionable campaign concepts.
- Oversee the visual quality and consistency of all creative deliverables across diverse media formats.
- Act as the subject matter expert for the practical application of generative AI tools within the creative production cycle.
- Develop and implement efficient workflows that leverage AI to accelerate concept visualization, generate variations, adapt assets for different platforms/languages, and reduce time-to-market.
- Ensure all AI-generated content is ethically sourced, appropriately licensed, and meets brand safety and legal requirements.
- Champion the continuous exploration of new creative technologies to optimize production.
- Collaborate closely with Marketing Managers, Strategists, and regional stakeholders to ensure creative solutions are culturally relevant and effective for target markets.
- Prioritize the creation of digital-first assets designed to maximize performance in paid media and drive immediate user actions.
- Maintain a deep understanding of platform best practices to maximize asset impact.
Requirements
- 5+ years of experience as an Art Director, Creative Lead, or Senior Designer, preferably within an agency environment or an in-house creative team for a major global brand.
- A strong, diverse portfolio showcasing successful campaign work across ATL, BTL, and digital platforms, with clear examples of driving measurable results.
- Expert-level mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Proven, practical experience integrating generative AI tools into the day-to-day design process, including strong prompt engineering skills and a portfolio that includes successful AI-assisted asset production.
- Experience developing campaigns and creative assets tailored specifically for US and LATAM consumer markets, demonstrating cultural sensitivity and insight.
- Bachelor's degree in Graphic Design, Visual Communications, or a related field (or equivalent professional experience).
- Exceptional communication and presentation skills, with the ability to articulate creative rationale clearly to both creative and non-creative stakeholders.
- Demonstrated ability to thrive in a fast-paced, high-volume production environment while maintaining meticulous attention to detail.
- A data-informed creative approach—the ability to use performance metrics to iterate and optimize creative assets.
- Proactive, curious, and a natural problem-solver who stays ahead of design trends and technological advancements.
Skills
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Generative AI integration
- Prompt engineering
- Campaign development
- Visual identity
- Creative direction
- Digital advertising
- Social media
- Video production
- Email marketing
- Web content creation
- Print advertising
- Out-of-Home (OOH) advertising
- Marketing objectives translation
- Data-driven insights
- Platform best practices
- Communication skills
- Presentation skills
- Attention to detail
- Problem-solving
- Trend analysis
- Spanish fluency (desirable)
- Portuguese fluency (desirable)
Location
- US
Work Type
- Full-time
Experience Level
- 5+ years
Education Level
- Bachelor's degree in Graphic Design, Visual Communications, or a related field (or equivalent professional experience)
Salary/Compensations
- $140,000 to $160,000 annually (for New York and California applicants)
Benefits
- Annual performance bonus targets
- Benefits
- Other applicable incentives
About the Company
- HH Global is the global leader in responsible marketing activation services, helping the world's most recognized brands turn their growth ideas into measurable impact.
- We are a global marketing activation partner that connects brands to their customers and delivers sustainable marketing activation at scale.
- With over 4,000 colleagues across more than 55 countries, you'll join a diverse, high-performing community, empowered to deliver sustainable, innovative solutions for our clients.
Equal Opportunity
- HH Global is an equal opportunity employer and considers all qualified applications without regard to protected characteristics.