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About the Role
Own always-on content for a portfolio of world-leading brands across FMCG, fashion, automotive, and more, taking it from strategy to performance reporting. You will be the lead clients trust and the person who keeps every channel on track. Join a small, fast-growing US team, backed by 100+ Pulse people globally, working remotely from New York City.
Responsibilities
- Own content strategies for a portfolio of US brand accounts, defining platform-native formats, content pillars, and creative direction across TikTok, Instagram, and other channels.
- Lead content planning end to end, from calendars and briefs through approvals, publishing, and community management.
- Steer all production sources, from freelance designers, photographers, and videographers to internal design and influencer/UGC teams.
- Act as the primary client contact, running status calls, preparing QBRs, and pushing back on briefs that don't match platform or audience reality.
- Turn performance data into sharp insights, trend reports, and recommendations, and work with Strategy, Creative, Influencer, and Paid teams to act on them.
Requirements
- Bring 3 to 5 years of hands-on social media management experience, ideally agency side, with proven results on brand accounts.
- Solid command of social analytics platforms.
- Think platform first, with TikTok and Instagram as your home turf.
- Instinctively know which trends are rising, what feels native, and what kills engagement.
- Create content yourself, whether designed or filmed on a phone.
- Work confidently with tools such as Adobe Creative Suite, CapCut, and Canva.
- Use AI every day, including tools like Higgsfield, to speed up research, drafting, content creation, and reporting.
- Communicate with confidence.
- Manage senior stakeholders calmly under pressure.
- Thrive on ambiguity, autonomy, and the pace of a small, agile team.
Skills
- Social Media Management
- Content Strategy
- Content Planning
- Community Management
- Production Management
- Client Relations
- Performance Analysis
- Trend Reporting
- Adobe Creative Suite
- CapCut
- Canva
- AI Tools (e.g., Higgsfield)
- Communication
- Stakeholder Management
Location
- New York City
- Remote
Work Type
- Remote
- Full-time
Experience Level
- 3-5 years
Salary/Compensations
- USD 66,000 to 75,000 per year
Benefits
- Flexible remote setup
- Opportunity to work abroad from any of our office locations
- Global team collaboration, learning, and celebration events
About the Company
- Pulse Advertising enables brands to win and retain customers on social media through influencer marketing, paid social advertising, and social media management.
- Founded in 2014 with a vision to make advertising meaningful.
- Grown to offices across several countries with a team of 100+ people.
- Thought leaders in the social media advertising space.
Equal Opportunity
- We stand for equal opportunities and are committed to diversity in our teams regardless of age, disability, race, religion, nationality, sexual orientation, ethnic origin or gender.