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About the Role

This role is responsible for independently leading cross-functional projects and managing senior marketing stakeholders. The ideal candidate will have a deep understanding of marketing and revenue analytics and be able to effectively communicate complex data to key stakeholders. We are looking for someone comfortable operating at a high pace of change that matches the speed of our business.

Responsibilities

Build & Maintain Marketing Analytics Infrastructure
Build and maintain dashboards and reports that track pipeline, campaign performance, funnel conversion, and ROI.
Create business and technical requirements and documentation and leading marketing team’s enablement.
Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with MOps.
Establish and enforce data governance standards for the marketing organization to ensure that Finance, Sales, and Marketing are aligned on a single source of truth.
Ensure data quality and integrity across marketing data sources; troubleshoot discrepancies and build validation checks.
Deliver Actionable Analysis & Insights
Conduct deep-dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution.
Build cohort analyses, regression models, or predictive models to identify what drives conversion and retention across marketing-sourced pipeline.
Create weekly, monthly and quarterly performance reports for marketing leadership, including executive-ready summaries with clear takeaways.
Serve as a strategic partner to marketing leaders, proactively diagnosing business health and prescribing specific operational interventions without waiting for top-down direction.
Go beyond "what happened" to determine "why it happened" and "what we should do next."
Support Planning & Performance Management
Leverage reverse funnel approach to build the Inbound demand model in collaboration with the Demand Gen and Finance teams.
Build baseline targets and set campaign targets.
Collaborate Across Teams
Lead cross-functional projects to develop and implement new marketing initiatives.
Drive the adoption of self-service analytics by designing intuitive reporting environments that allow business teams to answer their own questions at scale.

Requirements

6-8 years of quantitative experience in Marketing & Data Analytics, Business Operations, or Management Consulting with 2-3 years of people management experience.
Experienced working in a B2B business supporting CMO, Digital and Field Marketing teams.
Built multi-touch attribution, predictive, and demand gen models.
Exceptional attention to detail.
A self-directed mindset with the ability to ruthlessly prioritize workstreams and navigate unstructured business problems with minimal supervision.
Expertise in translating complex analyses into concise, executive-level narratives that drive immediate strategic decisions.
Proficient in Google Sheets, including advanced formulas, pivot tables, vlookup, data validation, conditional formatting and scripting.
Expert level SQL skills; capable of data modeling from scratch using DBT/GitHub (ideally 2+ years of experience building net new data models).
Experience with Salesforce, Marketo, GA4, Amplitude, Thoughtspot, SLG & PLG GTM Strategies and API management.

Skills

Marketing Analytics
Revenue Analytics
Data Communication
Dashboard Building
Report Building
Pipeline Tracking
Campaign Performance Tracking
Funnel Conversion Tracking
ROI Tracking
Business Requirements
Technical Requirements
Marketing Team Enablement
Attribution Modeling
Lead Scoring
Funnel Stage Definition
Data Governance
Data Quality
Data Integrity
Deep-dive Analysis
Campaign Effectiveness Analysis
Channel Mix Analysis
Audience Segmentation
Pipeline Contribution Analysis
Cohort Analysis
Regression Modeling
Predictive Modeling
Performance Reporting
Strategic Partnership
Business Health Diagnosis
Operational Intervention
Demand Modeling
Target Setting
Cross-functional Project Leadership
Self-service Analytics Adoption
Reporting Environment Design
Google Sheets
Advanced Formulas
Pivot Tables
VLOOKUP
Data Validation
Conditional Formatting
Scripting
SQL
Data Modeling
DBT
GitHub
Salesforce
Marketo
GA4
Amplitude
Thoughtspot
SLG GTM Strategies
PLG GTM Strategies
API Management

Experience Level

6-8 years of quantitative experience
2-3 years of people management experience

Salary/Compensations

$105,450—$234,400 USD

About the Company

Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes against job qualifications for this role. All final decisions are made by human recruiters and hiring managers.
Metaview does not automatically reject candidates or make final hiring decisions. Our recruiters and hiring managers review all outputs and make the final hiring decision regarding every application.
Your rights: If you prefer to have your application reviewed without AI assistance, you may request a human evaluation by entering your email here. Your decision to do so will not affect how your candidacy is evaluated.
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