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About the Role

As an Account Executive specializing in Paid Media Buying, Social Analytics, and Generative Impact, you will assist in technical and strategic processes across paid social and digital media activation, social listening, and emerging AI search visibility for leading healthcare and pharmaceutical clients. This role focuses on technical media buying, campaign trafficking, data analytics, social listening, and Ogilvy's proprietary Generative Impact offering, rather than traditional administrative client account management.

Responsibilities

Assist in building, launching, trafficking, and managing paid social media campaigns across self-serve ad platforms.
Support activation and coordination across digital media channels such as GOOH, Programmatic, Search, Direct Partnership and Sponsorships.
Assist in building and implementing compliant audience targeting parameters tailored to healthcare stakeholders.
Ensure all paid social assets, ad copy, and targeting parameters comply with brand guidelines, platform policies, and FDA/MLR regulatory requirements.
Support Ogilvy’s Generative Impact offering by tracking, analyzing, and measuring brand visibility, sentiment, and share of voice across generative AI search engines and LLM platforms.
Identify prompt opportunities, content gaps, and source citation trends in AI-generated responses to help optimize healthcare brand discovery.
Connect paid social strategy with GEO insights to ensure brand messaging is aligned across both social feeds and AI discovery platforms.
Extract performance metrics across paid social campaigns and aggregate data to build analytical reporting decks.
Utilize enterprise social listening tools to monitor share of voice, emerging disease-state conversation trends, competitor paid activity, and audience sentiment.
Maintain and update client analytics dashboards and reporting templates.
Interact directly with clients to answer technical questions regarding paid media execution, social listening findings, platform algorithm updates, and GEO trends.
Partner with internal creative, strategy, media planning, and account management teams to optimize creative ad assets.

Requirements

1–2 years hands on in paid social media execution, social listening, or marketing analytics, preferably within an advertising agency or healthcare/pharmaceutical environment.
Direct experience trafficking campaigns inside self-serve ad platforms (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, etc.).
Hands on experience supporting paid search campaigns in Google Ads, including keyword research, campaign and ad group setup, ad trafficking and quality assurance, negative keyword management, budget pacing, bid and performance optimization, and reporting.
Familiarity with enterprise social listening/reporting platforms (e.g., Sprinklr, Brandwatch, YouScan, NetBase Quid, Google Analytics, advanced Excel/Google Sheets).
Strong interest in Generative Engine Optimization (GEO), AI search platforms (ChatGPT, Perplexity, Gemini), and prompt monitoring.
Self-motivation, strong organizational skills, attention to detail and excellent time management skills.
Understanding of pharmaceutical/healthcare marketing, MLR review processes, and healthcare privacy/compliance guidelines is highly desirable.

Skills

Paid Media Buying
Social Analytics
Generative Impact
Paid Social Media Execution
Social Listening
Marketing Analytics
Campaign Trafficking
Data Analytics
AI Search Visibility
Generative Engine Optimization (GEO)
Meta Ads Manager
LinkedIn Campaign Manager
TikTok Ads Manager
Google Ads
Sprinklr
Brandwatch
YouScan
NetBase Quid
Google Analytics
Advanced Excel/Google Sheets
ChatGPT
Perplexity
Gemini

Location

90 countries

Work Type

Full-time

Experience Level

1-2 years

Salary/Compensations

$45,000—$100,000 USD

Benefits

Competitive benefits package

About the Company

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since its founding over 75 years ago.
Ogilvy builds on its legacy through Borderless Creativity, innovating at the intersection of intelligence, imagination, and influence.
Ogilvy has experts across advertising, sports & entertainment, PR & social, consulting, and health, collaborating across over 120 offices in 90 countries.
Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity.
Ogilvy ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year.
Ogilvy is part of WPP, a trusted growth partner for the world's leading brands.
WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions, and expert strategic counsel.
Ogilvy Health inspires people and brands to impact the world, combining borderless creativity, scientific precision, and cultural fluency.
Ogilvy Health drives measurable impact and category-defining growth for brands.
Ogilvy Health's approach is powered by fearless creativity, scientific precision, and an impact-obsessed mindset.
Ogilvy Health is part of WPP.

Equal Opportunity

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com.