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About the Role
As a Planner at Zenith, you will develop media plans that deliver on client objectives and drive business outcomes. You will manage the full implementation of plans from strategic development to execution, and analyze/optimize campaigns to ensure delivery against key objectives. Zenith offers the opportunity to work from anywhere.
Responsibilities
- Gather and analyze marketing, client, industry, competitive, and human insight data to determine client advertising and media needs.
- Analyze media alternatives and make multi-media recommendations to best allocate budgets across media.
- Ensure budget alignment within plans and track approved plan changes within internal systems.
- Create, update, and maintain key media planning documents.
- Update and approve BCR and track media plan changes in planning systems (e.g., DDS, Prisma).
- Ensure campaign quality control and adherence to overall media plan objectives.
- Prepare campaign performance documents.
- Utilize and understand syndicated media, research, and other data resources.
- Clearly communicate media objectives, strategies, and executional guidelines to internal execution and specialty teams.
- Present plans to the client brand group, with assistance from a Supervisor/Manager.
- Maintain strong relationships with media suppliers and stay abreast of market conditions.
- Work closely with external agency partners.
- Actively participate in account status meetings, both internal and external.
- Actively participate in the overall billing and financial process, including collecting and inputting data.
- Ensure budgets are tracked accurately and monthly client billing is accurate and complete.
- Attend and actively participate in mandatory training sessions.
Requirements
- 1-2 years in Media Planning
- Demonstrated experience in negotiating
- Able to work successfully within a team, handling high volume workload, and meeting tight deadlines under pressure
- Demonstrates critical thinking and problem-solving abilities
- Strong analytical abilities and proficiency in math
- Ability to effectively utilize media research and reporting resources
- Technical proficiency, particularly with media systems and MS Excel, Word and PowerPoint
Skills
- Strong written and verbal communication skills
- Strong presentation skills
Location
- Work from anywhere
Work Type
- Full-time
Experience Level
- 1-2 years
Education Level
- Bachelor's degree
- Degree or concentration in advertising, marketing, business administration, and communications preferred
Salary/Compensations
- $45,000-$50,000 per year
Benefits
- 3 weeks minimum vacation to start
- Additional long weekend Publicis days
- Holiday closures
- Birthday off
- Free Headspace memberships
- Wellness credits
- Technology credits
- Market leading savings plan
- Ability to choose and modify programs to suit your lifestyle
About the Company
- Zenith is the ROI Agency with over 6,000 specialists across 95 markets offering capabilities in Media, Data, Technology, Commerce and Content.
- Zenith is part of Publicis Media, the media arm of Publicis Groupe.
- Publicis Media Canada is Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth.
- Publicis Media has been transforming the way business is done, structuring investment practice around data and digital, and bringing strategy, data sciences, and research practice under one house.
- Publicis Media is shaping itself to be the media network of tomorrow.
Equal Opportunity
- Zenith is an equal opportunity employer with a strong commitment to diversity and inclusion.
- We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.
- We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request.