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About the Role

The Product Innovation & Design Manager – CPG will take new physical products for Atlas Coffee Club from zero to one — coffee, tea, and packaged goods that meaningfully address consumer needs across the coffee journey. This is an individual contributor role reporting to the Director of Product Development. You’ll work across consumer insights, concept design and development, packaging, sourcing, quality assurance, and launch execution. Day-to-day, you’ll partner closely with New Product Development, Growth, and Operations teams, and external suppliers.

Responsibilities

Build and Prototype the Product
Research consumer, category, and cultural data, qualitative & quantitative.
Design concepts, value propositions, and early visuals and copy for new products.
Update monthly content for the department’s recurring subscription products.
Author briefs and work with designers to manifest them into polished packaging and creative assets.
Source and Manage Suppliers
Find and vet suppliers against our quality, cost, capacity, and reliability standards.
Support the day-to-day relationship with suppliers and manufacturing partners.
Support negotiations on pricing, MOQs, lead times, and production terms.
Flag timeline, cost, quality, or supply risk early enough for teams to act on it.
Hold conviction for the customer experience, guarding it through to the final product.
Drive the Product Through the Calendar
Own execution of your launches from approved concept to production readiness.
Coordinate across the Growth and Operations teams and with external suppliers.
Keep the product calendar current and moving against our annual plans.
Feed the Demand Forecast
Partner with Supply Chain and Operations on unit forecasts for new products.
Bring the inputs: demand expectations, launch timing, supplier capacity, and lead times.
Balance staying in stock against sitting on inventory we can’t move.
Track and Iterate the Product
Design and launch experiments as live high-fidelity prototypes, testing early and often.
Monitor and analyze launches: conversion, retention, feedback, and operational data.
Iterate on it: change the product, packaging, price, positioning. Then run it again.
Update and organize product data throughout the product lifecycle.

Requirements

3–4+ years of experience in design & innovation, new product development, or a related role, preferably within CPG, food, beverage, or ecommerce.
You’ve worked across the physical product development lifecycle, including briefing, sourcing, sampling, production, and fulfillment.
You think in terms of desirability, viability, and feasibility.
You write with conviction and clarity; you think in ideas first, then words.
You’re comfortable with Excel or Google Sheets, and with data analysis.

Skills

Design Thinking
Live Prototyping
Hybrid Research
Content Design
Systems Design
Venture Design
Product Management
Supplier Management

Location

Austin, TX

Work Type

Hybrid

Experience Level

3-4+ years

Education Level

Bachelor’s degree in Marketing, Product Design, HCD, or a related field preferred.

Salary/Compensations

$70,000–$90,000
Annual Performance Bonus (3%-8% of base salary)

Benefits

Medical insurance
Dental insurance
Vision insurance
401(k) retirement plan
Paid time off
Paid sick time
Paid company holidays
Paid parental leave
Employee product benefits, including coffee and tea
Opportunities for professional growth and development

About the Company

At Atlas Coffee Club, we source and roast specialty coffee from around the world and deliver unique coffee experiences directly to consumers through our subscription platform, ecommerce channels, and marketplace partnerships.
Founded in 2015, Atlas is on a mission to take people on a world tour of coffee. Each month, we deliver freshly roasted, single-origin coﬀee from a new country, highlighting the rich stories behind its coffee culture.
We’re a fast-growing, bootstrapped startup that thrives on creativity, quality, and building products that surprise and delight our tens of thousands of members.
As we enter our second decade, we’re building products that help our members get deeper into coffee through new origins, formats, and global flavors, and fall hard for what they find.