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About the Role

We are seeking a hands-on Google Analytics Developer to implement, maintain, validate, and troubleshoot analytics and media-conversion tracking across digital properties. The ideal candidate has strong Google Analytics and tag-management experience, along with direct experience implementing conversion tracking for advertising platforms. Strong written English is essential for direct communication with advertising-platform vendors.

Responsibilities

Implement, maintain, and enhance Google Analytics tracking across websites and digital experiences.
Configure and manage events, conversions, parameters, audiences, and related measurement requirements.
Implement and maintain media-conversion tags for Meta, X, TikTok, and other advertising platforms.
Use Google Tag Manager to configure, test, publish, and troubleshoot analytics and advertising tags.
Translate business and media-measurement requirements into technical tracking specifications.
Develop and maintain digital data layers and event-tracking frameworks.
Partner with media, marketing, analytics, engineering, QA, and AdTech teams.
Validate that conversion events are firing correctly and that data is being received accurately by analytics and advertising platforms.
Diagnose and resolve tracking discrepancies, duplicate events, missing conversions, attribution issues, and data-quality problems.
Coordinate directly with advertising-platform vendors to investigate and resolve technical issues.
Communicate implementation details, questions, findings, and next steps clearly through written English.
Create and maintain tagging documentation, measurement plans, event taxonomies, and implementation guides.
Support privacy-conscious tracking practices, consent-management requirements, and applicable data-governance standards.
Monitor existing implementations and provide ongoing operational support.

Requirements

Strong hands-on experience implementing Google Analytics, preferably GA4.
Hands-on experience with Google Tag Manager.
Direct experience implementing media-conversion tracking for Meta and other advertising platforms.
Experience with conversion tagging for platforms such as X, TikTok, Google Ads, LinkedIn, Pinterest, or similar media channels.
Strong understanding of events, conversions, parameters, attribution, data layers, and tag-management architecture.
Working knowledge of JavaScript, HTML, and browser-development tools.
Experience testing and debugging analytics and advertising tags.
Ability to troubleshoot tracking discrepancies and data-quality issues across multiple platforms.
Experience translating marketing and measurement requirements into technical implementations.
Strong written English skills, including the ability to communicate directly and professionally with advertising vendors by email.
Ability to collaborate with distributed technical, analytics, and media teams.
Must be located in Latin America and able to provide appropriate overlap with U.S. business hours.
Unable to accommodate extended notice periods.
Ability to engage on a part-time basis while completing notice period if necessary.

Skills

Google Analytics
Google Tag Manager
Meta conversion tracking
X conversion tracking
TikTok conversion tracking
JavaScript
HTML
Browser development tools
Tag management
Data layers
Event tracking
Written English communication

Location

Latin America

Work Type

100% remote
Full-time

Experience Level

Hands-on experience