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About the Role
The Trade Desk is seeking a General Manager, North America – Revenue Operations to lead and scale the revenue operations function across the Enterprise segment in North America. This senior leadership role translates the company's global revenue strategy into disciplined execution, predictable outcomes, and scalable operating mechanisms for the region. The position requires a blend of strategic thinking and hands-on operational expertise, focusing on designing operating models, partnering with GTM leadership, and driving accountability through data, process, and talent.
Responsibilities
- Own revenue operations for North America across the Enterprise segment, ensuring alignment with global RevOps strategy and standards.
- Translate company-wide revenue priorities into regional operating plans, execution rhythms, and measurable outcomes.
- Serve as a trusted operational partner to GTM leadership (Business Development and Customer Success).
- Lead forecasting, pipeline governance, and performance management across GTM teams supporting Enterprise segments.
- Establish consistent operating cadences for weekly, monthly, and quarterly revenue reviews.
- Improve forecast accuracy and predictability through disciplined processes, analytics, and tooling.
- Oversee portfolio design, territory structure, and quota execution to ensure fairness, stability, and scalability across the Enterprise segment.
- Partner with Finance and Global RevOps to align goaling, incentives, and capacity planning.
- Partner cross-functionally on product commercialization, program launches, and growth initiatives.
- Support Deal Strategy efforts by reinforcing standard commercial frameworks and disciplined deal execution.
- Champion structured feedback loops (win/loss, pipeline insights, customer feedback) to improve GTM effectiveness.
- Build, lead, and develop a high-performing North America Revenue Operations team supporting GTM.
- Establish clear roles, accountability, and performance standards across functional sub-teams.
- Foster a culture of operational excellence, partnership, and data-driven decision-making.
- Partner with Revenue Technology and Analytics teams to ensure CRM health, data quality, and scalable workflows.
- Drive adoption of tools and processes that reduce manual effort and enable GTM teams to focus on customers.
- Ensure insights are actionable, timely, and pushed to GTM leadership not pulled.
Requirements
- 12+ years of experience in revenue operations, GTM operations, business operations, or related leadership roles.
- Proven experience operating at scale within complex, multi-segment B2B or technology organizations.
- Experience partnering closely with senior GTM, Finance, and Product leaders in a matrixed environment.
- Demonstrated ability to lead and scale high-performing operational teams.
- Strong executive presence with the ability to influence without authority.
- Track record of driving clarity, accountability, and execution through structure and data.
- Deep understanding of forecasting, pipeline management, territory planning, and goaling mechanics.
- Strong analytical mindset with the ability to translate data into clear operational actions.
- Experience working with CRM systems (e.g., Salesforce) and revenue analytics tools.
- Highly collaborative, pragmatic, and execution oriented.
- Comfortable navigating ambiguity while building durable operating models.
- Passionate about building systems that scale and teams that perform.
Skills
- Revenue Operations
- GTM Operations
- Business Operations
- Forecasting
- Pipeline Management
- Territory Planning
- Goaling
- CRM systems (e.g., Salesforce)
- Revenue Analytics Tools
Location
- North America
Work Type
- Full-time
Experience Level
- Senior leadership
- 12+ years of experience
Salary/Compensations
- $201,100—$368,700 USD
Benefits
- Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
- Retirement benefits such as a 401k plan and company match
- Short and long-term disability coverage
- Basic life insurance
- Well-being benefits
- Reimbursement for certain tuition expenses
- Parental leave
- Sick time of 1 hour per 30 hours worked
- Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
- Around 13 paid holidays per year
- Employees can purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan
- Eligibility for stock-based compensation grants
- Variable compensation-based incentives and commissions
About the Company
- The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with over 3,000 employees across more than 30 offices.
- Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
- Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide.
- The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
- The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale.
- When you work here, your impact is worldwide.
- We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another.
- If you’re driven to solve meaningful challenges, we’d love to meet you.
Equal Opportunity
- As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
- The Trade Desk does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
- [LA JOBS ONLY] The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
- [SF JOBS ONLY] Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
- Please reach out to us at accommodations@thetradedesk.com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
- When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.