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About the Role
Develop and manage cross-channel media activities for clients, ensuring seamless campaign execution and data-driven optimization.
Responsibilities
- Orchestrate media strategies with a cross-channel mindset.
- Develop and manage cross-channel media activities for clients.
- Conceive customized media plans in collaboration with strategy, linking various channels.
- Act as a liaison between media departments to ensure seamless campaign implementation.
- Create tactical media plans that are consistent, strategically sound, and focused on campaign success.
- Evaluate channel performance using clearly defined KPIs and derive data-based optimizations.
Requirements
- Experience in digital and traditional media.
- Broad understanding of various media channels and their cross-channel interplay.
- Skills in budget allocation and KPI definition.
- Analytical mindset and affinity for numbers.
- Proficient knowledge of MS Office, especially Excel.
- Ideally, experience with media tools and technologies.
- Motivation to work in a team and take responsibility.
- Good and confident communication skills.
- Independent work style and ability to master complex challenges.
- Fluent German and good English language skills (written and spoken).
Skills
- Cross-channel media strategy
- Media planning
- Budget allocation
- KPI definition
- Data analysis
- MS Office (Excel)
- Media tools and technologies
- Communication
- Teamwork
- Independent work
Location
- Hybrid
Work Type
- Hybrid
- Full-time
Experience Level
- Professional
Benefits
- Hybrid work (60% office & 40% remote)
- 30 days of vacation
- Christmas Eve and New Year's Eve off
- Modern and central offices
- Individual training opportunities
- Scope for design and initiative
- Structured onboarding
- Open feedback culture
- English courses
- Subsidy for Deutschlandticket
- JobRad leasing
- Company pension plan & occupational disability insurance
- Exclusive employee discounts
- Regular parties & team events
- Gifts for anniversaries & end of probation period
- Regular employee updates