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About the Role
The Senior Product Manager, Retail Media Products, will define and build the product strategy for our growing advertising portfolio, leveraging data, research, and stakeholder input to deliver products that inspire customers and fuel business growth. As a member of the Best Buy Advertising team, you will be integral in defining the future state and positioning Best Buy for growth in the digital media and advertising industry.
Responsibilities
- Own and lead the product roadmap for Best Buy Ads, driving innovation and differentiation in the retail media space
- Build and enhance platforms for DOOH campaign planning & inventory management
- Use market, consumer, and client insights to shape product strategy
- Collaborate across internal teams—business, tech, and marketing—to deliver standout advertising solutions
- Manage vendor relationships and coordinate development efforts
- Identify new monetization opportunities and guide the team on emerging capabilities
- Stay ahead of industry trends and bring fresh ideas to fuel program success
Requirements
- 5 years in product management, marketing, retail media, or advertising
- 2 years working with store advertising technology, ad server tech and media supply platforms
- Bachelor’s degree in Computer Science, IT, Business, or a related field or equivalent experience
Skills
- Experience in retail media
- Strong cross-functional influence and stakeholder engagement
- Excellent time management and deadline-driven mindset
- Clear, confident communication skills
- Detail-oriented with strong analytical thinking
- Understanding of media buying and selling from concept to analysis
Location
- Richfield, Minnesota
- New York City
Work Type
- Hybrid
- Remote
Experience Level
- Senior
Education Level
- Bachelor's degree in Computer Science, IT, Business, or a related field or equivalent experience
Benefits
- Competitive pay
- Great employee discount
- Financial savings and retirement resources
- Support for your physical and mental well-being
- Different types of leaves of absence (LOA) and potential pay sources
- Paid time off (vacation or PTO)
- Eligible for various forms of incentive pay
About the Company
- As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology.
- We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
- Our culture is built on deeply supporting and valuing our amazing employees who make it all possible.
- We’re committed to being a great place to work, where you can unlock unique career possibilities.
- Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future.
- Tomorrow works here.™
Equal Opportunity
- Best Buy is an equal opportunity employer.