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About the Role
The Group Marketing Controller is the primary finance interface for HelloFresh's global marketing function, ensuring marketing spend is planned accurately, closed correctly, and reported transparently. This role bridges the gap between marketing execution and the Group P&L.
Responsibilities
- Own the month-end close process for marketing cost lines across all markets.
- Review and validate marketing accruals submitted by local finance teams.
- Identify and resolve booking errors, misclassifications, or missing accruals.
- Maintain clean actuals in the income statement for all marketing line items.
- Work with SE Finance Controlling to improve and create transparency to the markets on marketing IC charges.
- Consolidate and challenge market-level marketing budgets during planning cycles.
- Lead marketing Guidance creation for Business Plan cycles.
- Maintain the Group marketing budget with actuals vs. budget vs. forecast.
- Flag material variances early and escalate to marketing stakeholders.
- Work with Tech and local markets to improve and automate input quality of weekly reporting.
- Produce monthly marketing performance reports covering spend vs. budget, phasing, and key variance drivers.
- Support the CFO/board reporting pack with accurate marketing cost commentary.
- Build and maintain performance reports for Global Marketing teams.
- Act as the day-to-day finance contact for the Global Marketing teams.
- Manage Direct and Indirect spend for the Marketing team.
- Document and improve the end-to-end marketing close process.
- Ensure consistent cost treatment across markets.
- Identify gaps in how marketing costs are captured and propose fixes.
Requirements
- Several years of experience in financial controlling, FP&A, or a similar finance business-partnering role, ideally with exposure to marketing or performance-marketing cost structures.
- Strong Excel/Google Sheets skills; comfort working with large datasets and BI/reporting tools.
- Ability to explain financial variances clearly to non-finance stakeholders.
- Experience running or supporting a month-end close process.
- Comfort operating across multiple markets and currencies in a fast-paced, matrixed organisation.
- Curiosity about how AI and automation can modernise financial reporting.
Skills
- Excel
- Google Sheets
- BI tools
- Reporting tools
- Financial controlling
- FP&A
- Finance business-partnering
- Month-end close process
- AI
- Automation
Location
- Global
Work Type
- Hybrid
Experience Level
- Several years of experience
Benefits
- HelloFresh- subsidized Pension Scheme
- Berlin relocation support
- Exclusive discounts on your weekly HelloFresh box
- Office meals discounts
- Annual learning & development budget
- German language learning budget
- Access to the HelloFresh Academy
- Mental health support
- Transportation perks
- Working-parent-friendly benefits
- 24/7 gym access
- Wellbeing platforms like Headspace and Spill
- Sabbatical leave options
About the Company
- HelloFresh is one of Europe's fastest-growing tech powerhouses in a dynamic phase of expansion.
- Immerse yourself in a diverse global community of 90+ nationalities.
Equal Opportunity
- HelloFresh is committed to the principles of equal employment opportunity and providing reasonable accommodations to candidates with disabilities.