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About the Role

The VSD Offer Marketer will drive the growth and market development of Variable Speed Drive (VSD) business by combining market knowledge, customer engagement, competitive analysis, and offer management. This role requires a strong commercial mindset and hands-on VSD market experience to identify new business opportunities, expand business with existing customers, develop go-to-market strategies, and accelerate VSD business growth in collaboration with Sales and Engineering teams.

Responsibilities

Drive VSD business growth by identifying new customers, applications, and market opportunities, while expanding business with existing customers.
Develop and execute VSD market and go-to-market strategies based on market trends, customer requirements, industry dynamics, and business potential.
Conduct regular market analysis, including market size, growth potential, key applications, industry trends, customer segmentation, and emerging opportunities.
Perform systematic competitor analysis, including competitor product portfolios, pricing, specifications, strengths and weaknesses, market positioning, channel strategy, and key customer penetration.
Identify white-space opportunities and develop action plans to increase VSD market share in targeted segments and applications.
Work closely with Sales teams to identify, develop, and convert key VSD opportunities, particularly for strategic customers and high-growth segments.
Support Sales in developing new customers and new logos, as well as increasing share-of-wallet within existing accounts.
Build strong relationships with key customers, OEMs, System Integrators, Panel Builders, End Users, and other relevant market stakeholders to better understand market requirements and future demand.
Develop and manage the VSD offer strategy and product roadmap, ensuring alignment with customer needs, market trends, competitive positioning, and business growth objectives.
Support product launches, offer transitions, lifecycle management, and migration strategies for existing and new VSD products.
Develop clear value propositions and product positioning based on customer needs and competitive differentiation.
Support pricing strategy and commercial positioning to improve both market competitiveness and business profitability.
Collaborate with Sales, Application Engineering, Product Management, Marketing, Channel, and global/regional teams to accelerate business development and successful commercialization of VSD offers.
Provide product, application, and competitive training to Sales teams, partners, and customers when required.

Requirements

Minimum 5 years of direct sales or business development experience in Variable Speed Drives (VSD/VFD).
Strong understanding of the VSD market, applications, customers, competitors, and sales channels.
Proven experience in new customer acquisition and business development, as well as expanding business with existing customers.
Experience working with OEMs, System Integrators, Panel Builders, End Users, or industrial distribution/channel partners is highly preferred.
Experience in market analysis, competitor benchmarking, pricing analysis, and development of go-to-market strategies.
Strong commercial mindset with the ability to translate market and customer insights into actionable business opportunities.
Ability to work effectively across Sales, Engineering, Marketing, and Product organizations.
Strong communication, presentation, negotiation, and stakeholder management skills.
Bachelor’s degree required.
Business-level English communication capability is preferred for collaboration with regional and global teams.

Skills

Variable Speed Drives (VSD/VFD) market knowledge
Customer engagement
Competitive analysis
Offer management
Commercial mindset
Go-to-market strategies
Market analysis
Competitor analysis
New customer acquisition
Business development
Relationship building
Product roadmap development
Product launch support
Value proposition development
Pricing strategy
Communication skills
Presentation skills
Negotiation skills
Stakeholder management

Experience Level

Minimum 5 years of direct sales or business development experience in Variable Speed Drives (VSD/VFD)

Education Level

Bachelor’s degree required
Electrical Engineering, Electronics Engineering, Control/Automation Engineering, or related engineering background is preferred

Benefits

High-visibility role where your work directly impacts market success and business growth
Supportive team culture that encourages innovation, learning, and professional development
Opportunity to coach and mentor others while expanding your own leadership capabilities
Exposure to diverse markets and customer segments that accelerate your career growth
Total Rewards package designed to help you perform, grow, feel safe, and elevate your potential
Package helps you care for yourself and your family, plan your future, grow your skills and career, collaborate in an inclusive workplace, and contribute to your community

About the Company

€40 billion global revenue
+9% organic growth
150 000+ employees in 100+ countries
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best.
We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values.
We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value.
Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders.

Equal Opportunity

Schneider Electric is an Equal Opportunity Employer.
It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.