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About the Role

As the Sr. Store Design Manager – Global HOKA, you’ll be a hands-on design leader responsible for translating HOKA’s global retail concept strategy into distinctive, buildable store environments. You’ll own the day-to-day design execution of HOKA’s 365 retail fleet, from concept development through documentation, construction coordination, and store opening, guided by the design strategy, priorities, and standards set by Global Store Design leadership. You’ll partner closely with Real Estate, Retail Operations, Visual Merchandising, and Retail Brand Expression to ensure each store delivers a consistent, recognizable brand experience while responding to the format, market, and commercial requirements of its specific location. Success is measured by design quality, consistency, and execution speed across projects, and by the effectiveness of external design and construction partners managed by this role.

Responsibilities

Lead creative development and execution of HOKA retail concepts across store formats, translating brand strategy and consumer insights into site-specific architectural environments and consumer journeys
Manage retail projects end-to-end, ensuring design intent and consumer experience standards are maintained throughout each phase
Create and present design narratives, sketches, plans, and renderings to build stakeholder alignment and confidence
Execute and maintain the 365-store design toolkit, applying tiered solutions appropriate to format, volume, and investment level
Translate field insights and pilot-project learnings into recommendations that inform and evolve global design standards
Lead prototyping and refinement of fixtures, furniture, and display systems to meet functionality, durability, and design-quality requirements
Partner with Real Estate, Retail Operations, Visual Merchandising, Retail Brand Expression, and regional teams on site evaluation, test fits, and design feasibility
Direct and manage external architects, design agencies, consultants, and fabricators, setting clear briefs and monitoring budgets and timelines
Review regional design adaptations and provide creative direction to ensure alignment with global standards, budgets, and timelines

Requirements

Bachelor’s or Master’s degree in Architecture, Interior Architecture, related field, or equivalent experience
7+ years of experience in Retail Design, ideally within a footwear, apparel, or performance lifestyle brand environment (8–10 years preferred)
Experience executing retail design projects across multiple store formats, including flagship, brand, and outlet locations
Experience managing new store openings, relocations, expansions, remodels, and special projects
Experience directing external architects, agencies, consultants, and fabricators to a defined creative and quality standard
Experience contributing to and applying global design standards within a broader brand strategy established by senior leadership
Strong design communication through renderings, sketches, and presentations
Solid architectural knowledge and hands-on execution experience
Strong fixture and materials design experience
Ability to translate established brand and concept direction into compelling, market-appropriate retail environments
Strong project management skills; able to manage multiple concurrent projects and deadlines
Strong cross-functional collaboration and stakeholder communication skills
Solution-oriented, resourceful problem-solver in fast-paced, deadline-driven environments

Skills

Retail Design
Design communication
Architectural knowledge
Fixture and materials design
Project management
Cross-functional collaboration
Stakeholder communication

Location

Remote - US
California
Colorado
Connecticut
Florida
Georgia
Hawaii
Illinois
Maryland
Massachusetts
Minnesota
Missouri
Nevada
New Hampshire
New Jersey
New York
North Carolina
Oregon
Pennsylvania
Texas
Virginia
Washington
Wisconsin

Work Type

Remote

Experience Level

7+ years of experience
8–10 years preferred

Education Level

Bachelor’s or Master’s degree in Architecture, Interior Architecture, related field, or equivalent experience

Salary/Compensations

$122,300.00 - $165,000.00

Benefits

Competitive Pay and Bonuses
Financial Planning and wellbeing
Time away from work
Extras, discounts and perks
Growth and Development
Health and Wellness

About the Company

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Equal Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.