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About the Role

J.P. Morgan is seeking an experienced leader to oversee our Executive and Employee Social Media program, primarily on LinkedIn. This role involves setting strategy, establishing governance, driving advocacy and thought leadership, and managing day-to-day operations, including content creation and coaching senior leaders.

Responsibilities

Own the Commercial and Investment Bank and Corporate executive and employee social media strategy, with LinkedIn as the primary platform; sets strategy and standards, and personally leads high-stakes execution for priority executives/campaigns.
Build and maintain the governance model: operating procedures, playbooks, approval workflows, content standards, risk escalation paths, documentation, auditability.
Partner with executive communications and business leadership to shape executive presence, narrative, and forward-facing thought-leadership calendar.
Oversee the LinkedIn Sales Navigator program, including enablement approach, stakeholder alignment, and measurement.
Own the Ambassador program end-to-end (program design, participant experience, onboarding/offboarding, content pipeline, and reporting).
Partner with Marketing to run the employee advocacy program, including content distribution strategy and performance optimization.
Provide executive-facing counsel and 1:1 coaching for senior leaders (profile optimization, posting strategy, engagement, commenting, connection strategy, do/don’t).
Able to create, edit, and publish content directly (copy, basic creative direction, analytics pulls) while also scaling through team and partners.
Establish a measurement framework and operating cadence (dashboards/readouts, insights, recommendations, and continuous improvement roadmap).
Lead employee social media guidance across wholesale and corporate businesses: conduct training sessions to educate employees on the firm’s social media policy, ensuring employees are well-informed and compliant with social media guidelines.
Collaborate with key partners across risk, controls, legal and compliance to protect the firm and employees by adhering to regulatory and line of business requirements; deliver trainings and coordinate issue escalation as needed.

Requirements

10+ years of relevant experience (social strategy, executive communications, employee advocacy, and/or B2B marketing/communications), with demonstrated executive-facing leadership.
Demonstrated ability to advise and influence senior leaders and navigate high-sensitivity reputational topics.
Ability to cultivate relationships across divisions and lines of business globally; strong senior stakeholder management.
Social crisis/issues management experience (rapid response, escalation, coordination).
Proven experience building, scaling, and measuring advocacy/ambassador programs—ideally in a regulated environment.
Strong governance and risk mindset; demonstrated ability to build programs with Risk/Compliance/Legal partnership.
Excellent writing, editing, and messaging skills with strong judgment and attention to detail.
Possess a strong leadership presence, excellent presentation skills and the ability to convey decisions with clarity.
Sound judgment and high-quality written, verbal, and interpersonal communication skills.
Strong knowledge and passion for keeping up to speed on the social media landscape.

Skills

LinkedIn
LinkedIn Sales Navigator
Social selling
Content creation
Social media analytics
B2B marketing
Communications
Executive communications
Employee advocacy
Social media publishing tools
Social media analytics tools
Hearsay
Sprinklr

Location

Global

Work Type

Full-time

Experience Level

Executive Director
10+ years of relevant experience

Benefits

Comprehensive health care coverage
On-site health and wellness centers
Retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching

About the Company

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands.
Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
J.P. Morgan’s Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.

Equal Opportunity

We are an equal opportunity employer and place a high value on diversity and inclusion at our company.
We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law.
We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans