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About the Role
This pivotal role focuses on crafting compelling proposals, pitch presentations, microsites, and bespoke digital and analog outreach strategies to engage and convert prospective clients. The Growth Director collaborates closely with the Executive Growth Director to strategically respond to inbound RFPs, originate new business through targeted outbound marketing, and lead the development and articulation of all proposals. Success in this role demands the ability to expertly solicit and synthesize diverse input from key stakeholders across client services, culture, verbal, design, and leadership. Robust project management capabilities are essential to orchestrate these complex initiatives.
Responsibilities
- Craft compelling proposals, pitch presentations, microsites, and bespoke digital and analog outreach strategies.
- Engage and convert prospective clients.
- Strategically respond to inbound RFPs.
- Originate new business through targeted outbound marketing.
- Lead the development and articulation of all proposals.
- Solicit and synthesize diverse input from key stakeholders.
- Orchestrate complex initiatives using robust project management capabilities.
Requirements
- Proven business development experience.
- Holistic branding expertise.
- Financial acumen to manage complex pitches and negotiations.
- Sophisticated leadership and project management skills.
- Ability to engage C-suite executives.
- Ability to build strategic relationships.
- Ability to win new clients.
- Ability to drive growth vision by championing full branding capabilities.
Skills
- Business development
- Branding
- Financial acumen
- Project management
- Leadership
- Client engagement
- Proposal development
- Presentation skills
- Outreach strategy
Location
- New York
Work Type
- Freelance
- Hybrid
Experience Level
- Director
Salary/Compensations
- $120/hr to $150/hr
Benefits
- Competitive benefits package
About the Company
- Landor is part of WPP.
- World-leading brand experts, underpinned by the most expansive strategic & creative capabilities in our category.
- We make brands more valuable and less vulnerable.
- We build brands differently. We work with our clients to define and solve their business problems through the lens of brand.
- We strategically join the dots between our design, experience, governance and measurement capabilities, and always connect our brand work to business outcomes.
- Landor companies also include amp (sonic branding), bdg (workplace & architectural experts), Deep Local (creative technologists) and ManvsMachine (3D motion design).
- WPP is the trusted growth partner for the world’s leading brands.
- WPP unites cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
Equal Opportunity
- Landor, a WPP company, is an equal opportunity employer. We consider all applicants without discrimination or regard to particular characteristics, committed to a culture of respect where everyone belongs and can progress in their careers.