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About the Role

Bitsight is seeking a Senior Product Marketing Manager to shape market understanding and adoption of its cyber risk intelligence solutions. This individual contributor will lead go-to-market strategy for solutions that help organizations identify, prioritize, and mitigate exposure across their extended attack surface. You will translate sophisticated security capabilities and threat intelligence into clear, differentiated stories for CISOs, security operations, exposure management, and third-party risk leaders. Working across Product, Sales, Marketing, and Customer Success, you will influence product strategy, lead launches, enable the field, and drive measurable adoption, pipeline, and growth.

Responsibilities

Own positioning, messaging, and go-to-market strategy for assigned solutions.
Develop compelling narratives that connect attack-surface visibility, threat intelligence, business context, and remediation to improved cyber resilience.
Articulate Bitsight’s value across enterprise, third-party, fourth-party, and supply-chain exposure.
Translate complex technical capabilities into clear customer outcomes for executive, risk, and technical audiences.
Partner with Product Management to bring customer, market, and competitive insight into product strategy and roadmap decisions.
Lead cross-functional launches from strategy and messaging through content, enablement, campaigns, and market activation.
Create core assets including messaging frameworks, presentations, solution briefs, web content, sales plays, competitive guidance, and thought leadership.
Equip Sales and partners with the knowledge, tools, and proof points needed to win.
Build deep knowledge of buyers, use cases, competitors, market trends, and emerging AI-driven security challenges.
Engage customers, analysts, and industry influencers to strengthen market credibility and shape category perception.
Measure impact through adoption, pipeline, competitive performance, and revenue contribution.

Requirements

7+ years of experience in B2B product marketing, technical marketing, product management, or a related go-to-market role.
Meaningful experience in cybersecurity, preferably exposure management, attack-surface management, vulnerability management, threat intelligence, security operations, or third-party risk.
Demonstrated success developing differentiated positioning, leading product launches, and enabling enterprise sales teams.
Ability to understand technical products and turn complexity into concise, compelling stories.
Strong knowledge of enterprise cybersecurity buyers, workflows, and market dynamics.
Exceptional writing, presentation, and executive communication skills.
Strong cross-functional leadership with the ability to influence without direct authority.
Strategic thinker who is equally comfortable creating the strategy and doing the work.
Curiosity about AI and its impact on security threats, security operations, and product marketing.

Location

Boston
Raleigh
New York
Lisbon
Singapore
Remote

Work Type

Remote

Experience Level

Senior

Salary/Compensations

US$141,000 to $176,000 annually

Benefits

Medical insurance
Dental insurance
Vision insurance
Paid parental leave
Flexible time off
401(k) plan with employee and company contribution opportunities
Life insurance
Disability insurance
Tuition reimbursement

About the Company

Bitsight is a cyber risk management leader transforming how companies manage exposure, performance, and risk for themselves and their third parties.
Companies rely on Bitsight to prioritize their cybersecurity investments, build greater trust within their ecosystem, and reduce their chances of financial loss.
Built on over a decade of technological innovation, its integrated solutions deliver value across enterprise security performance, digital supply chains, cyber insurance, and data analysis.
We invented the cyber ratings industry in 2011
Over 3500 customers trust Bitsight
Over 600 teammates are dispersed throughout Boston, Raleigh, New York, Lisbon, Singapore, and remote

Equal Opportunity

Bitsight is proud to be an equal opportunity employer. This means we do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.
Bitsight also provides reasonable accommodations to qualified individuals with disabilities or based on a sincerely held religious belief in accordance with applicable laws.
This role uses AI-assisted transcription during the interview process. All hiring decisions are made by our recruitment team.
Bitsight is committed to compliance with all fair employment practices regarding citizenship and immigration status.
Bitsight will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Qualified applicants with criminal histories will be considered for employment consistent with applicable law.
This position may be considered a promotional opportunity pursuant to the Colorado Equal Pay for Equal Work Act.