Marketing Operations Manager
Quickparts Acquisition Inc · Charter Township of Clinton, MI, US
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About the Role
Quickparts is hiring a Marketing Operations Manager to build and manage the systems, processes, and analytics infrastructure that support our global go-to-market strategy. This role owns our CRM, partners across Marketing, Sales, and Customer Success, and drives scalable, measurable impact across the marketing funnel.
Responsibilities
- Own and evolve the global CRM (HubSpot)
- Drive hands-on campaign execution and optimization
- Build systems that scale with growth
- Serve as the primary liaison between Marketing, Sales, and Customer Success
- Own attribution, analytics, and funnel reporting
- Maintain and evolve the global CRM (HubSpot), ensuring structural integrity, data accuracy, and usability across teams
- Partner with Sales, Marketing, and Customer Success to align CRM workflows with the full customer lifecycle
- Lead training and documentation to support adoption and consistency
- Manage CRM data hygiene, enrichment, and synchronization with ERP (NetSuite) and related systems
- Oversee ongoing governance and platform development to meet evolving GTM requirements
- Collaborate with demand generation and content teams to support campaign planning, execution, and optimization
- Manage campaign execution including segmentation, lead routing, forms, workflows, and A/B testing
- Identify performance improvement opportunities across the funnel, from initial engagement to sales qualification
- Define and enforce UTM strategy and naming conventions for clean attribution and reporting
- Refine lead scoring models and lifecycle stages to improve conversion and handoffs
- Develop and manage campaign performance dashboards in HubSpot and Power BI
- Own marketing attribution tracking and evolve multi-touch attribution models in partnership with analytics teams
- Monitor funnel metrics, identify drop-offs, and recommend improvements
- Provide insights and performance reports to marketing, sales, and executive leadership
- Manage integrations across the marketing and sales technology stack (e.g., HubSpot, NetSuite, webinar tools, enrichment, chat)
- Serve as point of contact for external integrators and technology partners
- Lead cross-functional infrastructure and data projects that enhance GTM performance
- Maintain SOPs and documentation for scalability and consistency
- Support select sales enablement projects
Requirements
- 5+ years of experience in CRM administration, marketing operations, or revenue operations
- Expertise in HubSpot CRM and Marketing Hub
- Experience with ERP integrations (preferably NetSuite)
- Familiarity with data visualization tools and campaign attribution models
- Strong knowledge of lead lifecycle management, scoring, and funnel reporting
- Demonstrated project management skills with multiple stakeholders and timelines
- Excellent communication, documentation, and training skills
- Bachelor's degree in Marketing, Information Systems, Business Administration, or related field
- Experience with additional marketing automation platforms (e.g., Marketo, Pardot)
- Exposure to paid media operations and analytics (Google Ads, LinkedIn)
- Familiarity with GDPR compliance and data governance
Skills
- HubSpot CRM
- Marketing Hub
- NetSuite
- Power BI
- GDPR compliance
- Data governance
- Marketo
- Pardot
- Google Ads
Location
- Remote (U.S.)
- Hybrid in Seattle, WA
- Hybrid in Clinton Township, MI
Work Type
- Remote
- Hybrid
- Full-time
Experience Level
- 5+ years of experience
Education Level
- Bachelor's degree in Marketing, Information Systems, Business Administration, or related field
Benefits
- Competitive compensation
- 401K Employer match
- Excellent health and wellness benefits
- Generous Paid Time Off - Recharge with ample PTO, including vacation days, sick leave, and holidays
About the Company
- Quickparts is a global leader in on-demand manufacturing with over 25 years of experience.
- We deliver advanced manufacturing solutions including metal & plastic 3D printing, CNC machining, injection molding, and casting patterns.
- With facilities across the US and Europe and more than 4,000 customers worldwide, we serve industries including aerospace, defense, automotive, medical, energy, and industrial equipment.
- Our team of application engineers and project managers average 10+ years of experience — ensuring customers receive expert guidance from prototype to production.
- Quickparts is ISO 9001 certified and ITAR registered, and we are continuously expanding our quality and marketing capabilities to support regulated industries.