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About the Role
The PMX Platform Partnerships Lead manages Publicis Media’s relationships with key marketplace Platform media partners, requiring critical thinking, leadership, strong communication & negotiation skills, and a deep understanding of the Platform (Ad Tech/DSP) ecosystem.
Responsibilities
- Manage day-to-day business dealings with Platform Partners, including partnership spend tracking, solving client challenges, evaluating new products, and driving innovation.
- Negotiate annual partnership endeavors with key Platform partners and rates/fees with non-endeavor partners.
- Cultivate Partner relationships to build mutually beneficial business partnerships that drive value for PMX Clients.
- Act as an expert on the Platform and Ad Tech marketplace, understanding current and forecasting future trends and client needs.
- Understand the needs of PMX Op Co Agencies & Clients to represent them through relationship building and consistent interaction.
- Communicate PMX & Connected Media key investment priorities and needs.
- Collaborate with PMX Platforms & Precision PCOEs and Supply team to drive strategy and product across PM Agencies & Clients.
Requirements
- Familiarity and experience with programmatic media strategy & activation.
- Keen understanding of the ad tech landscape and its applications for buying and planning.
- Consistent analysis of the state of the marketplace, fees, features, and capabilities of various ad tech platforms.
- Strategic thinking, problem-solving, and effective decision-making abilities.
- Strong communication and negotiation skills.
- Proven relationship-building skills.
- Detail-oriented with the ability to coordinate efforts and requirements across various stakeholders.
Skills
- Programmatic media strategy
- Programmatic media activation
- Ad tech landscape understanding
- Marketplace analysis
- Strategic thinking
- Problem-solving
- Decision-making
- Communication
- Negotiation
- Relationship building
Salary/Compensations
- USD $149,340.00 - USD $214,620.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Publicis Media Exchange (PMX) is the investment arm of Publicis Media, driving smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence.
- PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.
Equal Opportunity
- Publicis Groupe motto 'Viva La Différence' means we’re better together, and we believe that our differences make us stronger.
- We honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All your information will be kept confidential according to EEO guidelines.