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About the Role
We’re looking for a dynamic Senior Growth Creative to join our Digital Team, shaping how Trinny London shows up at scale across paid social. This role sits at the intersection of creative, performance marketing, brand marketing, and social, using insight to inform ideas and ideas to drive growth. It is a hands-on role for a creative thinker who understands performance, turning learnings into better briefs, sharper storytelling, and stronger conversion.
Responsibilities
- Own the creative strategy and execution for mid- and lower-funnel paid social advertising, developing high-performing creative that drives both commercial results and brand equity.
- Partner closely with Performance Marketing to align creative strategy with channel goals, test priorities, and budgets, translating data into clear creative direction.
- Translate performance metrics and real-time ad insights into actionable, prioritised testing themes, sharper storytelling, and quick iterations.
- Own the full creative process from briefing and concept phase, through to execution and scale, building high-converting video, static, UGC, and founder-led ads.
- Shape and direct content capture at e-commerce shoots, events, and brand campaigns to ensure a continuous stream of optimal paid social assets.
- Source, brief, and collaborate with influencers and UGC creators to produce authentic, disruptively creative ad assets while effectively managing the UGC budget.
- Partner day-to-day with an in-house editor to deliver, refine, and scale high-performing video assets efficiently and at pace.
- Champion a test-and-learn mindset, running structured experimentation to optimise messaging, visual hooks, and story formats based on real-time results.
- Maintain a robust paid social asset library and explore agentic workflows to continuously improve and scale our creative process.
Requirements
- Proven experience in paid social creative, performance marketing, or digital advertising, either in-house or agency.
- Strong understanding of how creative drives performance across the funnel, particularly mid- and lower-funnel.
- Proven ability to use data and insights to inform creative decisions and optimisation.
- A highly creative thinker with strong taste, attention to detail, and commercial instinct.
- Comfortable managing multiple projects and stakeholders in a fast-paced environment.
- Ability to influence senior leadership with data-led creative, while seamlessly collaborating sideways to align our performance, brand, and production teams.
- Confident communicator who can collaborate cross-functionally and present ideas clearly.
- Passion for beauty, skincare, and digital culture, with a strong sense of what resonates on social.
Work Type
- Hybrid
Experience Level
- Senior
Benefits
- Hybrid and flexible working, with core working hours
- 25 days holiday
- Wellbeing Days
- Early Finish Fridays
- Summer Fridays
- Welcome to Trinny London Starter Stack and swag
- £500 annual product allowance
- Company discount for yourself, your friends, and family
- Vitality health scheme, EAP and Medicash (including dental, optical & audiological care)
- An annual personal training and development budget
- Enhanced family friendly packages to support birthing & non-birthing parents
- Pension scheme
- Workplace nursery scheme
- Cycle to work scheme
- T-Parties = many office socials as well as summer and festive celebrations!
- Rewards and Recognition Scheme (awarding length of service with gifts, vouchers and additional annual leave)
About the Company
- Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.
- We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.
- We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.
- We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.
Equal Opportunity
- We celebrate diversity in our customers, our products, and the teams we build. We champion inclusivity and want everyone to be the best versions of themselves.
- We’re committed to equal opportunities and welcome people from all backgrounds, with their unique perspectives, ideas and experiences.