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About the Role
The Marketing Science team at Snap helps advertisers maximize ROI from Snap’s advertising platform through advanced measurement and analytics. We equip our Sales teams with the tools and insights they need to make data-driven decisions, serve as consultative partners to advertisers through training, tooling, and measurement best practices, and partner closely with Product, Engineering, Strategy, and Sales to ensure Snap’s advertising products are effective, efficient, and customer-centric. We’re looking for a Staff Marketing Scientist to join Snap Inc.!
Responsibilities
- Own the measurement strategy, operations, goals, and learning plans for Snap’s strategic measurement solutions and third-party (3P) partners
- Drive performance improvement across these solutions through learning agenda development, experimental design, causal analytics, and ads efficacy solution prototyping
- Build measurement fluency across Marketing Science, Sales, Product, Product Marketing, Partnerships, and other cross-functional teams; influence roadmap priorities and adoption without direct authority
- Serve as a strategic advisor to senior executives at 3P measurement partners and agencies, strengthening Snap’s relationships and collaboration with measurement partners
- Drive external thought leadership through white papers, conference presentations, industry committees, and compelling narratives on measurement, ads efficacy, and Snap-specific analytics
- Lead meta-analyses, performance benchmarking, and playbook development to scale learnings and performance proof points across markets, verticals, and advertisers
- Establish operational excellence for third-party measurement, including solution evaluation, adoption, tracking, and governance
- Contribute to quarterly partner business reviews and product planning by highlighting trends, progress against goals, and opportunities for innovation in measurement and analytics
- Use data and insights to identify innovation opportunities, make go/no-go recommendations, and guide strategic measurement decisions
- Utilize AI tools to develop scalable data and analytics solutions more efficiently while maintaining rigorous standards for accuracy and statistical integrity
Requirements
- Bachelor’s degree in a relevant quantitative or business field, or equivalent years of practical work experience
- 8+ years of post-Bachelor’s advanced analytics and measurement experience; or a Master’s degree in a quantitative or business field plus 7+ years of post-graduate advanced analytics and measurement experience; or a PhD in a relevant quantitative or business field plus 4+ years of post-graduate advanced analytics and measurement experience
- Experience in marketing science, product strategy, ads measurement, or a related field within a technology company, media agency, consulting firm, advertiser, or research company
- Advanced degree in business, mathematics, economics, engineering, or a related field
- Deep understanding of the digital advertising and measurement ecosystem across Brand and Direct Response measurement
- Extensive experience working directly with large and small advertisers across vertical-specific domains and Brand and Direct Response measurement
- Extensive direct work experience at an advertising measurement company
- Experience driving cross-functional influence and supporting peer development
- Self-starter who is equally comfortable presenting to C-level executives and working hands-on by writing queries and code
- Proven track record of building, managing, and influencing client or partner relationships
Skills
- Deep expertise in the digital advertising measurement ecosystem and third-party measurement solutions across Brand, Direct Response (DR), Web, App, and Offline measurement
- Strong cross-functional leadership skills, with a track record of influencing senior stakeholders and product roadmaps without direct authority
- Advanced proficiency in SQL, dashboarding, AI, and data visualization tools, with the ability to independently drive and lead technical work
- Strong knowledge of applied statistics, causal inference, time-series modeling, data mining, and advertising measurement methodologies
- Excellent communication skills, including the ability to translate complex analytical and measurement concepts into clear, actionable insights for executive audiences
- Ability to balance strategic leadership with hands-on problem-solving across enablement, measurement strategy, and individual-contributor initiatives
- Adaptability in learning and applying evolving AI systems and tools to remain at the forefront of data-driven decision-making, insights generation, and industry best practices
Work Type
- Office 4+ days per week
Experience Level
- 8+ years of post-Bachelor’s advanced analytics and measurement experience
- Master’s degree plus 7+ years of post-graduate advanced analytics and measurement experience
- PhD plus 4+ years of post-graduate advanced analytics and measurement experience
Education Level
- Bachelor’s degree in a relevant quantitative or business field, or equivalent years of practical work experience
- Master’s degree in a quantitative or business field
- PhD in a relevant quantitative or business field
- Advanced degree in business, mathematics, economics, engineering, or a related field
Benefits
- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
About the Company
- Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
- The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
Equal Opportunity
- At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.