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About the Role
As a Creative Strategist at Reach, you will own the creative process end-to-end. This includes conducting research, developing ad angles, writing hooks, and building creative briefs for the editing team. You will collaborate directly with brand partners and internal growth/design teams.
Responsibilities
- Analyzing performance, brainstorming ad angles and hook variations, and writing new briefs weekly for the editing team to produce
- Owning the creative strategy for brand partners, including a living strategy document that tracks angles, performance, and future tests
- Staying current on platform trends, winning ad formats, and policy changes, and translating that into testable concepts for accounts
- Working with 3-5 brand partners at a time, focusing on deepening their creative strategy and developing new winning ads
Requirements
- 2+ years of digital marketing experience
- Understanding of paid media and content that converts
- Enjoyment of brainstorming ad angles and concepts, and bringing them to life
- Detail-oriented, organized, and able to manage multiple projects simultaneously
- Willingness to learn and improve through giving and receiving feedback
- Comfort in communicating learnings with team members and clients
- Genuine passion for creative strategy and staying updated on effective tactics
Skills
- Creative Strategy
- Paid Media
- Content Creation
- Research
- Ad Angle Development
- Hook Writing
- Creative Briefs
- Performance Analysis
- Trend Analysis
- Client Communication
- Project Management
Location
- Remote
- US Hours
Work Type
- Fully Remote
- Full-time
Experience Level
- 2+ years experience
Salary/Compensations
- Competitive compensation in USD
Benefits
- Growth opportunities
- Regular creative reviews
- Direct feedback
- Room to grow into senior roles
- Weekly team check-ins
- Creative training sessions
- Generous PTO
- Benefits policy
About the Company
- Reach Digital is an AI-first performance marketing agency that helps eCommerce and digital product brands scale through creative, paid media, and landing pages.
- We act as a growth partner, integrating deeply with our clients' marketing teams.
- We drive growth by combining data, testing, and innovative ideas.
- We are a fully remote team of creatives, editors, and growth strategists.
- We are passionate about our work and strive for excellence.